Rate your AppSumo experience today.

What is this about?


What made your experience with AppSumo ok today?


We promote great products to help you kick ass at work.

Get our free newsletter

Already a member? Login


Last chance to get the course on how to build products people love

Anton Sepetov
Anton Sepetov

February 5, 2014

You have until midnight CST to get this video course showing you behavioral techniques used by Twitter, Instagram, and Pinterest

Are you a designer, developer, product manager, or entrepreneur?

Do you want to build a product that people obsess over and constantly come back to?

If so ... you have less than 24 hours to get this amazing video course showing you the actionable steps for building a product that people can’t put down.

Nir Eyal, a successful entrepreneur, lecturer, and author has spent years studying behavioral techniques used by products like Twitter and Instagram and the psychology of why certain products move people.

He’s put together an easy-to-digest and fun-to-watch video workshop called “How to Build Habit-Forming Technology”.

In over 2+ hours of recorded video content, he show you exactly how to build a product that people love as well as:

  • Common design patterns of habit-forming products
  • Stages of habit formation and how to optimize for user retention
  • In-depth look at the psychology behind what drives user behavior and how to build products to cater to core human needs
  • Practical steps for leading a habit design process to ensure your product is used regularly

Sumo-lings have been loving this course. Here’s what a couple of people had to say after buying it last week:

Got this yesterday and went through it in a day, easy to listen to and absorb. Nir takes some very advanced stuff .. he dispels some out of date thinking and explains it in a really useful (& understandable) way.


Really, this course should come with a chin strap to keep one's mouth closed as idea after idea; observation after observation; mind-bending suggestion after mind-bending suggestion keeps one's jaw dropping in stunned realization of its brilliance and originality.


Regularly, Nir sells his course for $99.

Until tonight at midnight CST, we’re giving you lifetime access to Nir’s course for only $29 (that’s 70% off!)

If you’re building a product right now or ever plan to in the future, get this now and make sure it's a product that people obsess over.

$29  $99

Starts In

Nir Eyal's "How to Build Habit-Forming Technology" course

  • 7 lectures and 2+ hours of recorded video content.
  • Lifetime access.
  • 4 months of GrowthHacker.tv (worth $116).
  • Practical steps for leading a habit design process to ensure your product is used regularly.
  • 60-day money back guarantee. No matter the reason.

10 Questions & Reviews