If-So is a WordPress plugin that displays dynamic content to users based on info like Google Ads search terms, site clicks, and location.

If-So displays dynamic content to site visitors based on “conditions,” like search terms, location, pages visited, or the number of visits.

You can customize any content on your webpage (even menu items!) and create as many versions as you want using any page builder—no coding necessary.

It’s also fully compatible with any caching solution, making it possible to get the benefits of dynamic content while continuing to enjoy the advantages of page caching.

Create dynamic content in minutes on any page builder—no coding required.

If-So takes into account which pages your visitors have already looked at, so you can serve content that’s relevant to their stage of the buyer’s journey.

You’ll also able to create dynamic calls to action based on the time of day as well as your business hours (like a “Call Now” button when you’re open).

Turn any trigger into a conditional pop-up that will display only when the condition is met, like on-page events including exit intent and scroll.

If you’re using Elementor or the Gutenberg editor, you can create conditional content straight from any element, block, group, or section.

You can create conditional content using visual elements in Elementor or the Gutenberg editor.

If-So also lets you add a selection field to let visitors choose the most relevant content based on self-selected demographics.

You can also use the Custom User Profile Fields to serve hyper-specific content to logged-in users after you collect some data from them.

You’ll have the ability to collect data using three different types of form fields: select (choose option from closed list), date (date field), and text (free text field).

Let users provide details that help you to serve specific content based on their self-selected demographics.

Unlike other solutions that load all the different versions and just display one, If-So is a server-side solution and will only load one version of dynamic content.

Best of all, this plugin integrates with other popular WordPress plugins like WooCommerce, MemberPress, WishList, Paid Memberships Pro, Easy Digital Downloads, and LearnDash.

Get built-in statistics that show you how many times each version of the content was viewed and how many people actually converted.

If you want more data, you can even track the visibility of each version with Google Analytics and segment your reports accordingly.

Use built-in analytics to see how your dynamic content performs.

Unlike figuring out exactly what your dog is thinking, serving relevant content to site visitors shouldn’t be a guessing game. (“My name is Dug and I love you.”)

If-So helps deliver dynamic content to site visitors based on real data from their personal characteristics and site interactions.

Boost conversions with hyper-relevant content.

Get lifetime access to If-So today!

If-So - Plus exclusive