AppSumo Partners

Get Discovered By Millions

AppSumo is the #1 marketplace for curated SaaS tools, educational content, and small business resources.

Save $100K’s in ads to promote your newest product. Get paid to run your most successful campaign yet.

Trusted by the best in the industry

We’ve promoted over 1,000 products, generating millions of dollars in revenue for our community of partners.

Gain exposure, feedback from thousands of tech-savvy users, and an influx of cash — without giving up equity or paying fees.

Why AppSumo?

Create Buzz

Go viral with a dedicated team of expert digital marketers. With a 1.5M+ email distribution list, 350K+ social followers, and an affiliate network of bloggers, influencers, and YouTubers — we make the internet crazy about you.


“If you do everything right, interest to your brand, the number of registrations and sales will keep growing even after the end of the sale.”

Eugene Lata, VP of Marketing at Serpstat

Create Buzz

Go viral with a dedicated team of expert digital marketers. With a 1.5M+ email distribution list, 350K+ social followers, and an affiliate network of bloggers, influencers, and YouTubers — we make the internet crazy about you.


“If you do everything right, interest to your brand, the number of registrations and sales will keep growing even after the end of the sale.”

Eugene Lata, VP of Marketing at Serpstat


Word of Mouth

Access a vibrant community of ideal software users: engaged, vocal early adopters. If you impress them, they often become NPS-10 product evangelists.


“[Sumo-lings] buy because they see and understand the value… when we have conversations with them over support or social media, they get why the business exists and the problem it is there to solve.”

Benjamin Dell, Founder of HelpShelf, HeySummit, Missinglettr, and OnboardFlow

New Markets

Looking to target a new geographical market or user base? When you run a deal with AppSumo, your product is sent to a whole new global audience of Sumo-lings who will use your product for their businesses and explore practical new ways to use it.


“Most of AppSumo’s audience is from the US and other English-speaking countries. But there are also people from Europe and Asia. AppSumo has a global audience, like Facebook or Google. Not bad, eh?”

Max Pecherskyi, CEO and Co-founder of PromoRepublic

New Markets

Looking to target a new geographical market or user base? When you run a deal with AppSumo, your product is sent to a whole new global audience of Sumo-lings who will use your product for their businesses and explore practical new ways to use it.


“Most of AppSumo’s audience is from the US and other English-speaking countries. But there are also people from Europe and Asia. AppSumo has a global audience, like Facebook or Google. Not bad, eh?”

Max Pecherskyi, CEO and Co-founder of PromoRepublic

Validation

Put your customer experience first with tons of detailed and constructive feedback from users who have a vested interest in seeing your product succeed. Fill out your knowledge base with answers to user-generated questions.


“In two weeks, we were able to establish a proper technical roadmap for the next months and also build a lot of great relationships with our users.”

Guillaume Moubeche, CEO and Co-founder of lemlist


As agency owners, consultants, freelancers, digital marketers, and entrepreneurs, Sumo-lings are looking for products that help them scale and grow their businesses — and their clients’ businesses.

Choose Your Journey

A solopreneur or team with content made for freelancers, agencies, and other entrepreneurs

You have...
Paid customers for your books, online courses, or conferences. Categories our audience loves: digital marketing, entrepreneurship, productivity hacks, leadership, and startup growth

We will...
✓ Launch a user-reviewed online course or digital download

Apply Now

A growth-stage SaaS brand looking to accelerate your go-to-market strategy and gain new audiences

You have...
Over 100+ paid customers and are currently receiving a lot of positive user feedback. Have a public roadmap focused on features for entrepreneurs, agencies, and hustlers.

We will...
✓ Find product and market fit to gain your first 1,000 customers

Apply Now

An established SaaS brand looking for new customer segments and geographical user bases

You have...
Sustained profitability, with over 1,000 paid users. You’ve been in business for at least 2+ years and have a team in place to support continued growth.

We will...
✓ Increase exposure by leveraging the power of the AppSumo community and marketing expertise

Apply Now

Submit Your Product Now