Best Ahrefs Alternatives and Competitors (2024)

The best Ahrefs alternatives

Ahrefs is one of the most popular SEO tools on the market, known for its powerful backlink analysis, site auditing, and keyword research capabilities. It’s widely used by marketers, SEO professionals, and content creators to optimize websites and improve search rankings.

However, it may not always be the perfect fit for everyone due to its pricing or specific feature set. If you’re looking for an alternative to Ahrefs, this guide will explore several strong options that offer similar functionality, often at a lower price point or with specialized tools for different SEO needs.

How we made the list

To help you make an informed decision, we evaluated a wide range of software tools based on specific criteria. We considered features like ease of use, pricing, integration options, customization capabilities, and more. We also factored in verified customer questions and reviews to ensure we present reliable and highly recommended alternatives. This guide is then put together using generative AI and reviewed (and edited) by our editorial team of software experts.

Compare alternatives to Ahrefs

DealPriceBest forStandout Feature
WarpIndex

$29/lifetime

Content creators, Marketers, Marketing agencies
  • Bulk URL de-indexing
  • Unlimited URLs
  • SiteMap auto sync
  • Google Auto URL indexing
RanksPro

$59/lifetime

Marketers, Marketing agencies, Small businesses
SiteGuru

$69/lifetime

Bloggers, Marketing agencies, Small businesses
  • Export all reports to CSV
  • Download Word reports
Labrika

$68/lifetime

Marketing agencies, Small businesses, Solopreneurs
Keyword Discovery by SEO Co-Pilot

$49/lifetime

Bloggers, Marketers, Marketing agencies
Branalyzer - All In One Brands Analysis Software - Plus exclusive

$59/lifetime

Marketers, Marketing agencies, Small businesses
KWHero

$79/lifetime

Bloggers, Copywriters, Marketing agencies
  • Competition analysis
  • AI-optimized outline building
  • GPT-4 with proprietary models
  • SEO/NLP optimization
Branalyzer - All In One Brands Analysis Software

$59/lifetime

Marketers, Marketing agencies, Small businesses
Screpy - Plus Exclusive

$55/lifetime

Developers, Marketing agencies, Small businesses
  • Technical SEO audit and monitoring
  • Pagespeed analysis and monitoring
  • Uptime monitoring
  • Syntax checker
SEO Checker for Windows

$9/lifetime

Developers, Small businesses, Web designers
Screpy

$49/lifetime

Developers, Marketing agencies, Small businesses
  • Technical SEO audit and monitoring
  • Pagespeed analysis and monitoring
  • Uptime monitoring
  • Syntax checker
AMZ Image

$59/lifetime

Bloggers, Marketers, Solopreneurs
URL-Monitor 👉 Your SEO/PPC Guardian Angel 🧚‍♂️

$69/lifetime

Consultants, Marketers, Marketing agencies

Top 13 Alternatives to Ahrefs in 2024

Browse the options and compare their key features, targeted users, top integrations, and more. Find a better and more affordable alternative to Ahrefs that works best for your business.

Content creators

WarpIndex

4.49 stars
4.49 stars
37 reviews
Try now

Struggling to get your website pages indexed by Google? Introducing WarpIndex - the ultimate SEO tool that takes the hassle out of indexing. In today's digital landscape, where AI-generated content is the norm, traditional indexing methods often fall short. That's where WarpIndex steps in, continuously scanning your site and pushing your pages directly to the Google index. No more waiting and wondering - your content will be discovered and ranked, driving valuable traffic to your website. Whether you're a small business owner, a marketing agency, or an enterprise-level organization, WarpIndex is designed to streamline your SEO efforts. With its intuitive interface and powerful features, you can effortlessly manage your website's indexing, track performance, and make informed decisions to optimize your online presence. Say goodbye to the guesswork and hello to a seamless, automated indexing solution that delivers real results.

Marketers

RanksPro

4.7 stars
4.7 stars
27 reviews
Try now
Bloggers

SiteGuru

4.96 stars
4.96 stars
480 reviews
Try now
Marketing agencies

Labrika

4.87 stars
4.87 stars
134 reviews
Try now

Welcome to the world of Labrika, where SEO is no longer a daunting task reserved for tech wizards and marketing gurus. Imagine a tool that takes the complexity of search engine optimization and transforms it into a user-friendly experience. With Labrika, you can finally stop pulling your hair out over SEO errors and start focusing on what really matters: growing your business. Our cutting-edge machine learning algorithm analyzes over 230 ranking factors, providing you with actionable insights that are as easy to understand as your morning coffee. Whether you're a solopreneur, a small business owner, or an agency looking to impress clients, Labrika is your secret weapon. We believe that everyone deserves a fair shot at SEO success, which is why we offer a pricing model that won't break the bank. Our intuitive interface means you don’t need a PhD in SEO to navigate through the features. Just plug in your website, and let Labrika do the heavy lifting. But wait, there’s more! Our 24/7 expert support is always just a message away, ready to help you tackle any SEO challenge that comes your way. From detailed site audits to content optimization, Labrika is designed to empower you with the tools you need to rank higher and drive more organic traffic. So why wait? Dive into the world of SEO with Labrika and watch your website soar to new heights!

Bloggers

Keyword Discovery by SEO Co-Pilot

4.14 stars
4.14 stars
37 reviews
Try now
Marketers

Branalyzer - All In One Brands Analysis Software - Plus exclusive

4.83 stars
4.83 stars
288 reviews
Try now
Bloggers

KWHero

4.56 stars
4.56 stars
61 reviews
Try now

Imagine a world where crafting the perfect SEO content was as easy as a few clicks. Enter KWHero, the ultimate SEO powerhouse that's here to revolutionize the way you dominate search results. KWHero is more than just another content creation tool - it's a strategic partner that analyzes your competition, uncovers their best-kept secrets, and helps you craft ultra-optimized content that leaves them in the dust. With its AI-powered features, you can say goodbye to the tedious task of keyword research, NLP term insertion, and ensuring your content follows all the right SEO guidelines. Whether you're a solopreneur, a marketing agency, or an enterprise-level business, KWHero has the perfect plan to suit your needs. From the Lite plan for those just starting out to the Enterprise plan for heavy hitters, KWHero's flexible pricing options make it accessible to everyone. So why settle for mediocre content when you can have the power of KWHero at your fingertips.

Marketers

Branalyzer - All In One Brands Analysis Software

4.83 stars
4.83 stars
288 reviews
Try now
Developers

Screpy - Plus Exclusive

4.71 stars
4.71 stars
874 reviews
Try now
Developers

SEO Checker for Windows

4.96 stars
4.96 stars
23 reviews
Try now
Developers

Screpy

4.71 stars
4.71 stars
874 reviews
Try now
Bloggers

AMZ Image

4.55 stars
4.55 stars
38 reviews
Try now

Are you tired of the endless back-and-forth dance of downloading and uploading Amazon images for your WordPress site? Say goodbye to that hassle with AMZ Image, the ultimate WordPress plugin designed specifically for Amazon affiliates. Imagine a world where you can search for any Amazon product image without ever leaving your WordPress dashboard. Yes, you heard that right! With just a click, you can find the perfect image to complement your product reviews and comparison articles. It’s like having a personal assistant who knows exactly what you need, right at your fingertips. But wait, there’s more! Not only does AMZ Image save you time, but it also helps you earn more commission. That’s right! Whether your traffic is local or international, you can turn those images into Amazon affiliate links and watch your commissions soar. And let’s not forget about compliance. Using AMZ Image means you’re playing by Amazon’s rules, so you can insert images the right way—using their API. This means no more risking your affiliate account by downloading images directly from Amazon. It’s a win-win situation! And if you think you’re limited to just one image per product, think again! Many Amazon products come with a plethora of images—10 or more! With AMZ Image, you can choose any image you want and even select the size that fits your content perfectly. It’s all about flexibility and making your content shine. Still not convinced? AMZ Image comes with a satisfaction guarantee. Try it out for 30 days, and if you’re not absolutely thrilled, you can get your money back—no questions asked. So why wait? Start inserting Amazon images today and transform your affiliate marketing game!

Consultants

URL-Monitor 👉 Your SEO/PPC Guardian Angel 🧚‍♂️

4 stars
4 stars
8 reviews
Try now

Imagine waking up every morning, coffee in hand, ready to conquer the digital world. But wait! What if your website has been sabotaged overnight? Missing meta titles, broken links, or worse, a complete meltdown of your SEO strategy? Enter URL Monitor, your trusty sidekick in the battle against website chaos. This tool is like having a vigilant guardian angel watching over your most important landing pages, ensuring that you’re the first to know about any changes that could impact your rankings, traffic, and revenue. With URL Monitor, you can kiss goodbye to the days of manual checks and endless spreadsheets. In just seven minutes, you can set up your monitoring system by adding your URLs via copy & paste or an Excel file. Once you’ve established your baseline, URL Monitor will alert you via email or API whenever critical elements like meta descriptions, canonical tags, or even your beloved call-to-actions are modified or removed. It’s like having a personal assistant who never sleeps and always has your back! But wait, there’s more! The tool doesn’t just notify you of changes; it provides a comprehensive history of modifications for up to two years. This means you can analyze patterns, detect recurring issues, and even conduct error analysis in under five minutes. Plus, with daily HTML backups, you can troubleshoot like a pro, ensuring that no change goes unnoticed. URL Monitor is not just a tool; it’s your secret weapon for maintaining SEO quality and keeping your website in tip-top shape. So, whether you’re a solopreneur juggling multiple projects or part of a larger team, URL Monitor is here to save you time, stress, and potential revenue losses. Don’t let your website be a victim of neglect. Embrace the power of URL Monitor and watch your SEO strategy soar!

What makes the best Ahrefs alternatives

The best Ahrefs alternatives should offer a combination of robust SEO tools and flexibility, allowing users to perform in-depth analysis while meeting specific project needs. Here are some key factors that make them strong Ahrefs competitors:

  • Comprehensive SEO Tools: Ahrefs is known for its all-in-one SEO toolset, so the best alternatives should also cover essential features like keyword research, backlink analysis, site auditing, and rank tracking. Tools that excel in specialized areas, such as on-page optimization or technical SEO, also stand out.
  • Backlink Analysis: One of Ahrefs’ strongest features is its extensive backlink database. The top alternatives should provide similarly deep insights into backlink profiles, offering historical data, competitor analysis, and link-building opportunities.
  • Keyword Research: The ability to find keyword opportunities is crucial for any SEO tool. Alternatives should offer robust keyword research tools, helping you discover high-potential keywords, track search volume, and analyze keyword difficulty, just like Ahrefs.
  • User-Friendly Interface: Ahrefs is known for its intuitive interface despite the complexity of its tools. The best alternatives should offer a similarly accessible platform, making it easy for users to perform SEO tasks without a steep learning curve.
  • Pricing Flexibility: Ahrefs can be expensive for smaller businesses or freelancers. The best alternatives should offer more affordable plans or better scalability options for teams of various sizes, without sacrificing essential features.
  • Additional Features: Some alternatives may offer unique features like content optimization tools, SERP analysis, or even social media tracking, giving users added value beyond core SEO functions.

How to choose the best Ahrefs alternatives

Choosing the right Ahrefs alternative depends on your SEO needs, budget, and team size. If backlink analysis is your top priority, consider tools like Majestic or Moz, which focus heavily on link-building and backlink profiles. For businesses prioritizing keyword research and rank tracking, alternatives like SEMrush or SE Ranking offer detailed insights and competitive analysis features rivaling Ahrefs.

Affordability is another key factor. If you’re a freelancer or small business, Ahrefs’ pricing might be prohibitive. Many alternatives, such as Ubersuggest or SE Ranking, provide similar features at a fraction of the cost, often including flexible pricing tiers based on usage.

Consider the level of detail and complexity you require in your SEO tool. If you’re managing multiple sites or require deep technical SEO insights, tools like SEMrush or Screaming Frog may offer more advanced auditing and competitive analysis features. On the other hand, if you’re looking for a simpler, beginner-friendly platform, Ubersuggest or Mangools may offer a more streamlined experience.

Finally, think about the additional tools and integrations your team may need. Some alternatives offer integrations with Google Analytics, social media platforms, or CRM systems, helping you combine SEO insights with broader marketing data for a more holistic view of your strategy.

FAQ

The best alternative depends on your SEO needs. SEMrush is often considered the closest competitor to Ahrefs, offering a similar range of tools for keyword research, backlink analysis, and site audits. For those looking for more affordable options, SE Ranking and Ubersuggest are popular choices that offer robust features at a lower price.

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