I have only used it for 2 days, and my review only refers to Facebook ads since I haven't had a chance to use it for Google Adwords. -

I purchased this to see if it is able to run my ads more effectively since I had been spending thousands of dollars in ads recently for my new ecom store. There really isn't many bad things to say about this app. Everything works like it should. The UI needs some work. As many mentioned, the color scheme is just terrible on the eyes, just turn on dark mode.

PROS:
It really does make managing ads a lot easier. Running FB ads is really complicated and complex. For that reason, it makes the ads more effective and targeted compared to other platforms. But to get there you have to deal with a lot of set-up that can be inundating. This app makes it a lot easier to set up your FB ads by stepping you through the process.

The integration with Canva is nice even though I haven't tried it myself since I have my ads already set up. But the integration is nice if you need a source for images for your ads.

The charts for analytics is makes visualization a lot easier. For some reason, FB analytics is separate from the Ad manager, so I don't use the analytics as much as I really should. The app combines both which makes it easier to use.

A.I Ad Content Generator - I like it. I use another app (also from AppSumo) to generate ideas of my ad copy, but this one works as great. It's not as detailed and polish as using a dedicated AI copywriter, but that is to be expected.

CONS/WISH LIST:
As I mentioned, there really isn't that many cons in this app. Everything works as it should. But I do wish there were more functionality though.

The AI Audience Finder - I had much greater hopes for this. Since FB got rid of / revamped the Audience Insights, it made it harder to do targeting. As far as I can tell, The AI Audience Finder is the same as the suggestions you get from the Ad Manager. It would be great if it is above and beyond that.

The Chart - As far as I can tell, the charts provides visualization of the entire business account. I can't seems to make the charts work for just a campaign, or a specific ad set. Because having that info at that level would be the bomb.

Recommendations - I haven't seen it, but it would be nice to have a recommendation feature. Like tell me how to tweak the ad to make it more cost effective, or tell me which ads should be turned off, or which ads should have a bigger budget.

IN SUMMARY
Great app that I hope will continue to improve. Presently, the app works and is a boon for someone who is unfamiliar with FB ads set up. OR if you run several ad campaigns on different platforms and need a consolidated dashboard. But for someone who have experience with FB ads, this will not add to anything that FB ads manager already gives you beyond Canva integration and the AI ad copywriter. To run successful ads, you still need to know how FB ads work. This app will not eliminate that skill.