Q: Can you use it for different Brands?
Hey AgenticFlow Team,
we love what you’ve built and are exploring if it fits our setup. We run multiple international brands under one company, each with their own channels (e.g. WhatsApp, Instagram). Around 73% of our users are referred to another brand during their journey, so cross- and upselling is key. We’d need to connect multiple WhatsApp numbers (simultaneously), and several Instagram accounts – each clearly assigned to a brand. Can agents always see which brand/channel they’re replying on, while keeping the full context across all brands? And can your system support that kind of smart cross-brand collaboration?
Thank you very much!
SeanP_AgenticFlowAI
May 15, 2025A: Hey FriederMDieterle,
That's a really smart way to approach multi-brand engagement, and yes, AgenticFlow is definitely built to handle that kind of setup!
You can absolutely connect multiple WhatsApp numbers (via the WhatsApp Business MCP: https://agenticflow.ai/mcp/whatsapp_business). For Instagram, while a direct, fully-featured Instagram MCP for organic interaction is limited by API constraints, you could potentially integrate via a ManyChat MCP (if one exists or can be set up via their API using our API Call node, check https://agenticflow.ai/mcp or request on the roadmap https://agenticflow.featurebase.app/). This would allow AgenticFlow to leverage ManyChat's Instagram capabilities. You'd make sure each channel connection is clearly tied to its specific brand by creating named MCP server connections in your AgenticFlow settings. When a message comes in (e.g., through ManyChat for Instagram, or directly for WhatsApp), your AI agent will know which brand and channel it's dealing with.
For the crucial cross-brand collaboration and upselling – where 73% of your users get referred – AgenticFlow can really shine. You can set up a shared knowledge base (using AgenticFlow's Datasets) that all your brand agents can access. So, if a customer on Brand A's chat asks about something Brand B offers, the agent can intelligently recognize that and provide the relevant info.
For even smoother, more automated handoffs and complex collaboration, our upcoming Multi-Agent System Add-On (pre-order here: https://agenticflow.ai/mas-pre-order) will be key. This will allow a "manager" agent to intelligently route queries or delegate tasks to specific brand specialist agents, ensuring seamless context sharing and efficient cross-brand upselling.
So, in essence, AgenticFlow gives you the tools (MCPs for channel connections like WhatsApp, potential integration with tools like ManyChat for Instagram, datasets for knowledge, and the MAS add-on for advanced orchestration) to create distinct brand presences while still enabling intelligent, context-aware collaboration between them to maximize those cross-selling opportunities.
Hope this helps you see how AgenticFlow can fit your multi-brand strategy!
— Sean