Add SEO keywords, tell it to ignore or include skin tones, bulk upload in a variety of ways. As a small business owner, this saves me so much time & headache. I have SEO, accessibility wins, and legal compliance all at once! I also appreciate that if I don't like the first option it comes up with, I can just click a button to regenerate. Some of the page scrapes have resulted in super blurry images that it can't see, but in my case it hasn't been a problem just a minor inconvenience to go find where I stored the files before putting them on my website. All in all, really glad I got this!