Name: Great playbook
Item: AppSumo’s Multi-Million Dollar Marketing Playbook
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Author: 825c0b6e632a4c948024de85fe8da3e1

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<p>The Sumo team's growth experts knew all of the right, hard-hitting questions to ask. After all, <b>Sumo's tools have helped 700,000+ sites</b> grow their business and get more customers — we even use their tools ourselves.<br></p>

<p>Plus, they even sent someone to live in our headquarters for five freakin' months. (I'm not kidding. He brought a mattress and creepily made himself at home.)</p>

<p>During this study, Sumo unveils what helped us become an <b>8-figure business</b> and one that makes <b>more revenue per employee than every other “fast-growing” tech company</b>! (See beautiful graph below for proof.)</p>

<p>
        <div
          class="story-img-container open-carousel-modal-on-click"
          data-story-image-id="growth-graph"
        >
            <img
                class="story-inline-image z-depth-2"
                src="https://appsumo2-cdn.appsumo.com/media/stories/images/Image_2018-03-15_at_4.22.40_PM.png?optimizer=gif"
                alt="Access to AppSumo Growth Study"
                srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/Image_2018-03-15_at_4.22.40_PM.png?width=495&optimizer=gif 450w,
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    </p>

<p></p><center><i>Beautiful graph.</i></center><p></p>

<p>In addition, we've <b>shared over $13.9 million of it with entrepreneurs all over the world</b>.</p>

<p>
        <div
          class="story-img-container open-carousel-modal-on-click"
          data-story-image-id="growth-shared"
        >
            <img
                class="story-inline-image z-depth-2"
                src="https://appsumo2-cdn.appsumo.com/media/stories/images/pnl.png?optimizer=gif"
                alt="Access to AppSumo Growth Study"
                srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/pnl.png?width=495&optimizer=gif 450w,
                         https://appsumo2-cdn.appsumo.com/media/stories/images/pnl.png?width=654&optimizer=gif 595w,
                         https://appsumo2-cdn.appsumo.com/media/stories/images/pnl.png?width=935&optimizer=gif 850w"
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                width="850" height="500"
                loading="lazy"
            />
            <svg
              aria-hidden="true"
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              data-prefix="fas"
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              viewBox="0 0 512 512"
              class="hover-mag-glass svg-inline--fa fa-search-plus fa-w-16"
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        </div>
    </p>

<p>Because of how vital Sumo-lings have been to our success, we've decided to give you a look behind our kimono.</p>

<p>So, for a limited time, you'll have access to <b>AppSumo's Multi-Million Dollar Marketing Playbook</b>!</p>

<p>Yes! We are giving it to you for <b>FREE</b>!</p>

<p>When Zuckerberg and Bezos hear about the data we’re sharing with you, they’re gonna be sprinting down from their ivory towers, trying to get their hands on it.</p>

<p>But they’re going to have to wait their turn because Sumo-lings are first in line. (Family eats first, Zuck!)</p>

<p><b><a href="https://sumo.com/register/library/appsumo-growth-study" target="_blank">Learn how AppSumo grew to 8-figures</a></b>!</p>

<p>
        <div
          class="story-img-container open-carousel-modal-on-click"
          data-story-image-id="growth-pdfcover"
        >
            <img
                class="story-inline-image z-depth-2"
                src="https://appsumo2-cdn.appsumo.com/media/stories/images/Image_2018-03-26_at_4.00.36_PM.png?optimizer=gif"
                alt="Access to AppSumo Growth Study"
                srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/Image_2018-03-26_at_4.00.36_PM.png?width=495&optimizer=gif 450w,
                         https://appsumo2-cdn.appsumo.com/media/stories/images/Image_2018-03-26_at_4.00.36_PM.png?width=654&optimizer=gif 595w,
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              viewBox="0 0 512 512"
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<p>Now, this growth study isn’t going to tell you things you already knew like <i>post on social media every day</i>, <i>make business cards</i>, or <i>keep a positive outlook</i>.</p>

<p>Booooring.</p>

<p>Instead, this study has actionable nuggets that you’ll <i>actually</i> want to learn.</p>

<p>How do we know? We ran a poll to see which proven tips and step-by-step strategies you were interested in.</p>

<p>
        <div
          class="story-img-container open-carousel-modal-on-click"
          data-story-image-id="growth-poll"
        >
            <img
                class="story-inline-image z-depth-2"
                src="https://appsumo2-cdn.appsumo.com/media/stories/images/Image_2018-03-15_at_4.44.07_PM.png?optimizer=gif"
                alt="Access to AppSumo Growth Study"
                srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/Image_2018-03-15_at_4.44.07_PM.png?width=495&optimizer=gif 450w,
                         https://appsumo2-cdn.appsumo.com/media/stories/images/Image_2018-03-15_at_4.44.07_PM.png?width=654&optimizer=gif 595w,
                         https://appsumo2-cdn.appsumo.com/media/stories/images/Image_2018-03-15_at_4.44.07_PM.png?width=935&optimizer=gif 850w"
                sizes="(min-width: 950px) 1045px, 100vw"
                width="850" height="500"
                loading="lazy"
            />
            <svg
              aria-hidden="true"
              focusable="false"
              data-prefix="fas"
              data-icon="search-plus"
              role="img"
              xmlns="http://www.w3.org/2000/svg"
              viewBox="0 0 512 512"
              class="hover-mag-glass svg-inline--fa fa-search-plus fa-w-16"
            >
                <path
                  fill="currentColor""
                  d="M304 192v32c0 6.6-5.4 12-12 12h-56v56c0 6.6-5.4 12-12 12h-32c-6.6                   0-12-5.4-12-12v-56h-56c-6.6 0-12-5.4-12-12v-32c0-6.6 5.4-12 12-12h56v-56c0-6.6 5.4-12                   12-12h32c6.6 0 12 5.4 12 12v56h56c6.6 0 12 5.4 12 12zm201 284.7L476.7 505c-9.4 9.4-24.6                   9.4-33.9 0L343 405.3c-4.5-4.5-7-10.6-7-17V372c-35.3 27.6-79.7 44-128 44C93.1 416 0 322.9 0                   208S93.1 0 208 0s208 93.1 208 208c0 48.3-16.4 92.7-44 128h16.3c6.4 0 12.5 2.5 17 7l99.7                   99.7c9.3 9.4 9.3 24.6 0 34zM344 208c0-75.2-60.8-136-136-136S72 132.8 72 208s60.8 136 136 136                   136-60.8 136-136z"
                />
           </svg>
        </div>
    </p>

<p>And, Sumo-lings, you’re gonna get it all!</p>

<p>Here’s just a sample of the growth goodness that's inside:</p>

<ul>

<li>The <b>Sumo.com tools used to grow the AppSumo email list</b></li><br>
<li>The <b>copywriting formula</b> of a $250,000 AppSumo sales page</li><br>
<li>The <b>12-point promotion checklist</b> used to promote every AppSumo deal</li><br>

</ul>

<p>There's a ton more in this epic growth study.</p>

<p>We could easily charge $49 for this.</p>

<p>In fact, the last time we released a growth study like this, Sumo-lings told us they would GLADLY pay for it...</p>

<p>
        <div
          class="story-img-container open-carousel-modal-on-click"
          data-story-image-id="growth-quote"
        >
            <img
                class="story-inline-image z-depth-2"
                src="https://appsumo2-cdn.appsumo.com/media/stories/images/1_N1NAgPS.png?optimizer=gif"
                alt="Access to AppSumo Growth Study"
                srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/1_N1NAgPS.png?width=495&optimizer=gif 450w,
                         https://appsumo2-cdn.appsumo.com/media/stories/images/1_N1NAgPS.png?width=654&optimizer=gif 595w,
                         https://appsumo2-cdn.appsumo.com/media/stories/images/1_N1NAgPS.png?width=935&optimizer=gif 850w"
                sizes="(min-width: 950px) 1045px, 100vw"
                width="850" height="500"
                loading="lazy"
            />
            <svg
              aria-hidden="true"
              focusable="false"
              data-prefix="fas"
              data-icon="search-plus"
              role="img"
              xmlns="http://www.w3.org/2000/svg"
              viewBox="0 0 512 512"
              class="hover-mag-glass svg-inline--fa fa-search-plus fa-w-16"
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                  d="M304 192v32c0 6.6-5.4 12-12 12h-56v56c0 6.6-5.4 12-12 12h-32c-6.6                   0-12-5.4-12-12v-56h-56c-6.6 0-12-5.4-12-12v-32c0-6.6 5.4-12 12-12h56v-56c0-6.6 5.4-12                   12-12h32c6.6 0 12 5.4 12 12v56h56c6.6 0 12 5.4 12 12zm201 284.7L476.7 505c-9.4 9.4-24.6                   9.4-33.9 0L343 405.3c-4.5-4.5-7-10.6-7-17V372c-35.3 27.6-79.7 44-128 44C93.1 416 0 322.9 0                   208S93.1 0 208 0s208 93.1 208 208c0 48.3-16.4 92.7-44 128h16.3c6.4 0 12.5 2.5 17 7l99.7                   99.7c9.3 9.4 9.3 24.6 0 34zM344 208c0-75.2-60.8-136-136-136S72 132.8 72 208s60.8 136 136 136                   136-60.8 136-136z"
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<p>
        <div
          class="story-img-container open-carousel-modal-on-click"
          data-story-image-id="growth-quote2"
        >
            <img
                class="story-inline-image z-depth-2"
                src="https://appsumo2-cdn.appsumo.com/media/stories/images/2_BIK36zB.png?optimizer=gif"
                alt="Access to AppSumo Growth Study"
                srcset="https://appsumo2-cdn.appsumo.com/media/stories/images/2_BIK36zB.png?width=495&optimizer=gif 450w,
                         https://appsumo2-cdn.appsumo.com/media/stories/images/2_BIK36zB.png?width=654&optimizer=gif 595w,
                         https://appsumo2-cdn.appsumo.com/media/stories/images/2_BIK36zB.png?width=935&optimizer=gif 850w"
                sizes="(min-width: 950px) 1045px, 100vw"
                width="850" height="500"
                loading="lazy"
            />
            <svg
              aria-hidden="true"
              focusable="false"
              data-prefix="fas"
              data-icon="search-plus"
              role="img"
              xmlns="http://www.w3.org/2000/svg"
              viewBox="0 0 512 512"
              class="hover-mag-glass svg-inline--fa fa-search-plus fa-w-16"
            >
                <path
                  fill="currentColor""
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                />
           </svg>
        </div>
    </p>

<p>But Sumo-lings always get the hookup.</p>

<p>Which is why you can <b>snag this growth study for FREE for a limited time</b>.</p>

<p>Nowhere else on the web will you find a company willing to give you an 8-figure blueprint and behind-the-scenes video footage for free!</p>

<p><b><a href="https://sumo.com/register/library/appsumo-growth-study" target="_blank">Click here to learn what it takes to grow a business</a></b>!</p>

<p><b><i>Related Blog Posts:</i></b></p>
<ul><li><a href="https://appsumo.com/appsumo-study/" target="_blank"><b>5 Greatest Minimum Viable Products</b></a></li></ul>

AppSumo’s Multi-Million Dollar Marketing Playbook

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