Finding the right email marketing tool felt like searching for a needle in a haystack. After trying several options that didn’t meet my needs, I stumbled upon Blastable in AppSumo. What really impressed me was how intuitive the platform is. I’m not the most tech-savvy person, but I found it easy to navigate and set up my campaigns without any hassle. This is also the real game-changer for me that it's a system that is easy to use for a non-tech guy.