Creative Score

Product details

Q: Comparison to other tools?

Love the features so far. I have a few questions about competitor tools.

- Roast My Web offers something similar for webpages
- Anyword.ai. offers something similar for text copy, based on both what has worked before in your ad campaigns and also on sector data
- Motion (motionapp.com) allows you to identify your highest performing creatives and also to use competitors' ad libraries for inspiration

I'd be glad to hear what features overlap, what are planned, and what are out of scope.

Separately, does this replace the need to run split tests? Eg: creating 15 random ad image variations and split testing them all at a cost of $100 to pick 3 winners.

Lastly, for the webpage in particular it would be great to be able to drop in a URL like roastmyweb can do.

Thanks!

7604a580a9814a439421f3de5d28f107Edited Aug 15, 2025
Founder Team
Garry_CreativeScore

Garry_CreativeScore

Aug 15, 2025

A: Thank you for your question.

Each of those products do have something to offer, but I would suggest that you are looking for a number of key features in a single package that none of those sites offer.

Firstly, one of the most important features is the ability to do predictive eye tracking. Being able to see where someone will look on an add is a simple visual check anyone understands, and is key to knowing how a user will consume your content.

You also want to be able to load an asset and have all of the analysis at your finger tips, no matter the format of content, knowing that it has taken into consideration how the text, imagery and psychology work together to make winning content and ads.

Finally, you want a depth of analysis that is both rigorous, science based, and simple to understand. I hope we have met this balance with Creative Score.

My reason for building this product was a dissatisfaction with spending tens of thousands of pounds on other products in the market, only to find that when I tested them with a simple blank black page, they were telling me that these were 27% effective for branding and 35% effective for conversion - clearly that was not the case, and this has now become my go to test.

No product could ever claim to totally replace the need for A/B testing, however Creative Score will ensure that the assets you test will already be at a standard that you are testing a set of already great ads.

In terms of roadmap, we will be rolling out feedback in multiple languages, 2-3 Credit Quick Analysis, Compliance Analysis, Video Analysis, and also Reports.

Hopefully the above answers your questions to some degree.

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Posted: Aug 19, 2025

Thanks Garry! I'm not necessarily looking to have all those features in one package, but rather to understand where there's overlap.

Will you be adding the ability to drop in a URL? Product and collection pages, sales pages, etc. are quite long and it's hard to capture them via a screenshot.

Founder
Posted: Aug 20, 2025

Hi 7604a580a9814a439421f3de5d28f107,

We will be adding the ability to add a URL, as well as the ability to load multiple pages as part of a single asset. We also have PowerPoint decks in testing currently. But most importantly, we will be guided by what users require, so we will keep adding to the features list as items are requested.

I hope this answers your question,
Garry