Excited Start
Using the tool:
The beginning is a bit chaotic. There isnt a clearly laid out step by step process for what to do next, etc. The YT playlist is better than the in-app cadence.
Funnels: Straight forward, very cool to organize the strategy.
Tactics: Interesting. A bit chaotic and seemingly random, but some good ideas here. It is amazing how the AI puts the tactics in their right stage of the funnel, very helpful!
Questions:
Question 1: How does the AI work? I came across no information, proof, case studies, equations, machine learning processes that went into the engine. I am an experienced marketer, for me this is extremely important. I know these tactics already, so, just seeing them appear as a recommendation randomly isnt helpful. For beginners this is amazing, but not for experienced people. For me, I need to see exactly why a tactic is recommended, in context with the rest of the funnel to know why it is or isnt a good idea. General tactics randomly deployed, while better than no tactic, is just guessing. Also, without me inputting any data as to how the funnel is going, recommending tactics randomly is weird.
Question 2: How are new tactic submitters vetted? Getting a bunch of tactics from beginners or people that don’t know what they’re doing at all will flood the tactic area with useless tactics. There should be a way to screen people, or there should be a filtering process for how good the tactic is.
Question 3: Who is behind this software? I see Rafal, but who else? What is there experience, skills, and results gotten? Then, how is this expertise put into the algorithm of the AI? Is the AI open source for anyone to view? If so, how can I view it?
Roadmap looks great, and I am excited to have Tier 3. I have already used some of the tactics in some of my funnels and these seem like solid ideas. I look forward to the future where execution is tied into the planning of these funnels!
Overall, very pumped!
Paulina_DigitalFirstAI
May 9, 2024Thanks for the questions!
We are just going to improve UX / UI, so the platform will be even more intuitive at any moment.
1. This is a very technical question and the answer to it would be confidential. At the moment, the recommendation engine is based on several input data, which is filled in step 1. We are currently working on improving them and training the system for recommending better tactics and funnels.
2 and 3. I have 10 years of experience in the marketing industry. The founders (Rafał, Michał, Grzegorz) built businesses with revenues of several dozen million. These were marketing agencies from various areas of marketing (strategy, performance, social media, etc.). For years they have worked for huge famous brands, and now they translate this knowledge into the system. Our team verifies that the tactics are correct and valuable for users, not all of them are accepted.
You can read more about our team here: https://www.digitalfirst.ai/investors :)