Drip is a marketing automation platform that enables eCommerce businesses and online sellers to automate marketing, send personalized emails, and engage customers with targeted campaigns.

The Drip Marketing platform offers several eCommerce marketing acceleration and features tools to businesses.

Drip lets you create opt-in forms and opt-in pop-ups you can embed on your website or online storefront to collect user data and build audience lists you can target with emails or SMS from web traffic.

With pre-built customizable templates of dynamic, engaging, on-brand forms, you cancreate opt-ins that connect with potential and existing customers. Control how and when they appear, who sees them, and what they offer—all from the dashboard, no coding required.

Drip offers you the necessary arsenal of features to create powerful emails and SMS and generate revenue seamlessly. You’ll also have a library of pre-built email templates you can use to inspire powerful sales and marketing emails.

Drip’s HTML Builder lets you design powerfully-customized email copy for your brand. The visual workflow builder lets you create email sequences and SMS drip campaigns into a beautiful visual dashboard.

Take advantage of Drip’s segmentation and personalization features to create customer segments right from where you collect data and build your lists and send personalized emails to drive more sales to your website.

Gather a wealth of information on the characteristics and spending patterns of your customers to send up dynamically tailored material that speaks to each one of them individually.

Drip also uses information from your marketing platforms and store to offer highly relevant content to your customers based on their browsing, purchasing, and page-to-page click habits.

Drip’s marketing automation features let you set up email and SMS marketing workflows and run everything on autopilot. You can automate everything from welcome emails to cart abandonment sequences.

Use automation to scale your segmentation and email personalizations. You can set up rules and segment new subscribers accordingly, and set up triggers to send personalized emails.

Drip provides you with analytics that help you make sense of your marketing efforts as well as your eCommerce business performance.

Along with that, you get specific action suggestions based on your performance to improve your workflows, and strategies so that you can do better on the whole.

Key features

Email and SMS automation
HTML email builder
Pre-built email templates
Automate segmentation and personalization to grow and scale fast
Create and automate drip campaigns
No coding skills are required
Pre-built marketing workflows with industry best practices

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