I think EmailWritr is a 'must have' if you are doing any email communication at all.

- hers why:
Over the last couple of years, I've gotten 5-6 different email writer apps, a couple of them quite expensive but good, others less but well focused on a niche part of emails marketing.
- but when the AI hit, it seemed that most got really confused and "went and threw spaghetti on walls in all directions - to survive", some did better and some just exposed the confusion about it all.

Very few kind of had an idea of what the "writing emails" in a commercial manner was about - what job emails has in the communication & business processes - from sign up & welcome, to promoting, selling and followoing up etc..
- It showed that mostly the founders was strictly tech guys, with a bit insights into copy or copy writers with just some tech knowledge, - so that showed in the "after- or di I say middle-match..) now we've got a bit more understanding of how things are shaping up, and we got a better view.

Here Peter, Augustine and their teem, shows that they get both copy writing, and how copy writing works in communicating & business processes, plus - have the tech chops to deliver a superb app / UX experience with overview, so the email tools are easy to use - have the right mix of AI & human.
- so also showing that they are here to stay even all the AI getting better all the time - due to they demonstrate useful insights in AI and how to deploy it so it helps the right way, instead of either you use it (and it takes over a big part of the writing - and the copy becomes more generic, or more ort less similar to some other given brands you tried to emulate, - so nit "you-style". Or you are left behind with more standardized copy.

Here they demonstrate that they master copy, emails, tech & AI - and got the vision to shape it all to deliver a tool that is easy to use and really helps in the email writing processes. And oh, They do response & customer support a best in class level.

- Only one small suggestion: implement a "buy one time pay" extra AI tokens as you go ex. packages 1000 / 2500 / 5000 etc. I get that heavy users either buy top tier or ppl with a bit more advanced AI skills already got an Key to several AI's, so BYOK is easy for them.

But my guess is that the trend regarding AI is that there is still a lot of copy & email writers (who has not already gotten an AI account & API, Keys and all) would like to just be able to buy a top up tokne's inside the app, will even pay 5-10% more than "base price" for the option to not have to go and get an specific AI account & install the Key, if they a few times / months need more AI tokens than normal.

:-)
Henrik