Just a quick update regarding the upcoming white label functionality. A number of you have messaged asking when it'll be available as I did initially slate it for release at the end of November.

The AppSumo launch has been way busier than I ever could have predicted, which of course I thank you all for! However, the success has become a bit of a double-edged sword in that development time has been impacted and has meant that I've had to push the launch back a couple of times.

As it currently stands, I'm hoping to roll it out by the end of this week. However, the deal ends in 4 days and I'm aware that AppSumo will be sending out a 48-hour reminder email soon which may cause things to go a little crazy again 😅

So while I'd love to 100% guarantee that timeframe, depending on how mad the final few days are — I may have to delay it one last time until next week.

As with all new features, I'm only happy to release it when it's fully tested and running perfectly. I hope those that are eager to get their hands on it can appreciate that it's better to release something that works first time than a half-baked implementation that requires lots of fixes to patch it up later on.

As soon as I've made white labelling available, I'll send out an email to all customers as well as updating the roadmap post. So rest assured that you'll be among the very first to know.

I'd also like to add that I'm going to be building a small dev team in the New Year, enabling me to ship roadmap features much sooner.

Lastly, thank you all so much again for your continued support with Endorsal — I'm still blown away by your enthusiasm and love for the product.

Thanks,

Dean Walton
Founder — Endorsal