A: Hey mahajikz, thank you for the question.

Unfortunately, it's not possible to change the menu item labels (Courses, Downloadables, Events, etc) to custom titles. It's an interesting idea though. I'd be happy to add it to our feature request list.

Feel free to reach out through the live chat on our website if you have any other questions or concerns, or would like to elaborate on your suggestion above.

/Adrian at Forento