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Create workflows that run themselves

4.60 stars

Formaloo

AI-powered workflow forms

MemoryForms

Client portals and dashboards

Smart docs and PDF workflows

Formaloo

Build AI-powered workflow forms and client portals that automate your business—without any coding

4.60 stars

4.60 stars

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Lifetime access
Refundable up to 60 days
Covered by our We Got Your Back guarantee

Carefully selected by AppSumo for quality, performance, and support

Managing workflows across forms, surveys, and portals shouldn’t feel like duct-taping your business together. Luckily, Formaloo lets you build AI-powered workflow forms and client portals without writing any code.

TL;DR

Build AI-powered workflow forms, client portals, and dashboards—no code required
Automate data collection, approvals, and document workflows with MemoryForms and SmartDocs

At-a-glance

www.formaloo.com

Alternative to

DocuSign, Gravity Forms, SurveyMonkey

Integrations

ActiveCampaign, Google Sheets, HubSpot, Slack, Zapier

Best for

IT/security agencies, Marketing agencies, SaaS

Formaloo

Build AI workflow forms and portals without coding

Overview
Pricing
Reviews

Sold out!

Build AI-powered workflow forms and client portals to automate data collection, approvals, and e-signing

Power your team with AI workflow forms

Build forms that automate any business process
Apply AI logic and conditional calculations to analyze inputs and personalize questions
Generate real-time outputs like quotes, summaries, or custom AI responses

Power your team with AI workflow forms

Remember your audience with MemoryForms

Create forms that auto-fill from user profiles across sessions
Simplify the user experience and cut down on repetitive asks
Personalize form experiences automatically
Perfect for client onboarding, intakes, surveys, internal check-ins, registration, and lead gen

Remember your audience with MemoryForms

Create your own client portals

Turn forms and data into interactive portals and dashboards, code-free
Combine forms, charts, and tables to create internal tools, CRMs, or client hubs
Sync data in real time across your workspace
Control who has access to pages and data rows

Create your own client portals

Close deals fast with Smart Documents

Turn any submission into a ready-made document
Generate proposals, invoices, contracts, or certificates with branded PDF templates—no copy-pasting required
Easily add e-signatures and send files in a personalized, AI-generated email

Close deals fast with Smart Documents

Choose the plan that’s right for you

Feel secure in your purchase with AppSumo's 60 day money-back guarantee.

	License Tier 1	License Tier 2	License Tier 3	License Tier 4
Team member(s) per workspace	1	3	3 (15 total)	5 (50 total)
Workspace(s)	1	1	5	10
Secure cloud storage per team member	10 GB	10 GB	10 GB	10 GB
External seats	100	200	1,000	5,000
Unlimited submissions
Whitelabeling features
Smart backup
SAML with SSO
Database encryption
Unlimited databases
Unlimited forms
Unlimited apps
Unlimited questions
Unlimited blocks
Memoryforms (login forms)
Formaloo workflows
Create PDFs
Create smart docs
Collect unlimited signatures
Redirect on completion
Accept payments
Webhook access
API access
SDK access
Premium integrations
Reservations and bookings

Refundable up to 60 days

Covered by our

We Got Your Back guarantee

Deal terms & conditions

Founded September 1, 2020

🇨🇦Ontario, Canada

11-50

Expansion

Series A

Streamline business apps and forms

Collecting and organizing business data often requires stitching together multiple tools, leading to fractured workflows and skyrocketing costs. Formaloo was designed to bring forms, surveys, calculators, and internal databases into a single no-code platform. By combining drag-and-drop app builders with conditional logic and integrations, businesses can create customized portals, automate processes, and gather insights—all without writing a line of code.

The founders experienced firsthand the frustration of juggling spreadsheets and standalone applications. They built Formaloo to offer an intuitive interface for crafting everything from simple data-collection forms to fully featured CRMs and custom business apps.

With built-in analytics, workflow automations, and seamless payment integrations, Formaloo empowers teams to streamline operations, improve collaboration, and scale confidently—no developer necessary.

Farokh_Formaloo

Co-Founder + CEO

Questions & reviews

Have a question?

Here you'll find a curated collection of frequent questions and answers, designed to provide you with quick, clear information about the product.

For all other questions refer to the questions tab

Helpful links

What is Formaloo and what are its main features?

How can I create a form with conditional logic in Formaloo?

Can I integrate Formaloo with other tools and services?

How do I create a Memory Form that auto-fills user details in Formaloo?

What is the 'Product' field in Formaloo and how do I use it?

How can I connect Formaloo with other tools using Make?

What are the recent updates and new features in Formaloo?

How do I build AI-powered internal tools with Formaloo?

How can I create a multi-department support form with logic branching in Formaloo?

What is the Logic feature in Formaloo and how does it work?

What is a workspace in Formaloo and how does it work?

What are external seats?

How many custom domains can I have?

Formaloo has received positive feedback from customers, who appreciate its extensive features, user-friendly interface, and responsive customer support. The AI-powered workflow forms and client portals have been particularly well-received. While there have been some minor issues with platform speed and form-building usability, overall, Formaloo offers advanced form-building capabilities and is a solid choice for users. Additionally, the platform offers a 60-day money-back guarantee, making it worth trying out.

AI-powered summary of customer reviews

Ratings

4.6

4.60 stars

4.60 stars

199

Taco ratings

163

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Farokh_Formaloo

Co-Founder + CEO

Founded September 1, 2020

🇨🇦Ontario, Canada

11-50

Expansion

Series A

Showing 1-1 of 1 posts

Nov 25, 2025

Formaloo is back and better than ever!

Hey Sumo-lings 👋

I want to deeply thank you all! More than 15,000+ of you are building on Formaloo now, and your feedback has directly shaped what we shipped next.

We were bombarded by requests to launch our new version — Formaloo 4.0 — and I’m happy to say: we’re doing a limited-time launch right now!

So, bad news first: we have a limited number of licenses available during Cyber Monday. Once they’re gone, the deal is over and will not be extended.

And the good news: Formaloo 4.0 is our biggest release ever — with 100+ new features & upgrades across forms, portals, workflows, and documents.

🧠 MemoryForms

Forms that remember your users! Stop asking people to re-type the same info you already have.

• Forms can require login before view/submit

• Central user profiles (custom fields = your own “CRM-like identity layer”)

• Magic link login (no passwords, no friction)

Perfect for multi-step applications, client portals, recurring surveys, and gated experiences.

📄 Formaloo Docs: Smart PDFs & Reusable Templates

Turn submissions into beautiful documents automatically.

• Generate custom PDFs from answers

• Add layouts + conditional sections

• Attach PDF templates to any form

Use it for contracts, certificates, proposals, quiz results, lab reports, grade sheets, and more.

✍️ Unlimited eSignatures

Send, sign, and store unlimited signed docs in your workspace — then automate what happens next with workflows.

✨ AI-Powered Features

Build better forms with Formaloo AI.

• Magic Questions: Suggests new questions based on your form’s title & content

• Magic Rewrite: Polishes how you ask questions

• Magic Email: Personalizes and enhances your custom notifications

🏢 Multi-Tenant + Multi-Team Management (Perfect for Agencies)

Manage departments, subsidiaries, or clients seamlessly:

• Separate workspaces per team/client

• Roles, sub-teams, departments + 15+ permission levels

• Agency-friendly SuperAdmin to manage all clients from one dashboard

🎟️ Reservation Fields (Availability / Capacity Limits)

Lock inventory and prevent double-booking for:

• Event tickets, time slots, limited offers, voting-style selections

🤖 AI-Powered Automation via n8n (Plus Zapier / Make / Pabbly / Albato)

Connect Formaloo to 1,000+ apps via n8n — especially great for AI workflows.

⚡ Editor + Logic Upgrades

• Drag & drop anywhere, right-click duplicate

• Multi-delete table rows

• Relational logic support (LinkedRows / User / Profile / Lookup fields)

• Cookie-less auth + stronger anti-spam for MemoryForms/Portals

🔁 Automations & Workflows (100% No-Code)

• Logic that can run on submission and on row updates

• Approval workflows (requests, reviews, internal ops)

• Let respondents update submissions securely

• Conditional notifications (Email / Slack / Webhook) + set-value rules

🔒 Portals & Collaboration

• Two-way client portals (users can view + optionally edit their own data)

• Fully white-labeled portals on your custom domain

• Custom user profile fields inside portals

📊 Data, Dashboards & Building Apps

• Kanban + Grid + Wizard UI (deep customization)

• Universal search, connected bases, tags, advanced filters/sorts, pinned apps

• One-question-at-a-time UI + improved chatbot performance/UI

🧮 Calculations, Logic & Form UX Upgrades

• Calculator 2.0 (multi-variable + logic)

• Formula field (live estimations, math functions)

• Answer piping, multiple success pages, partial submits + autosave

• Advanced fields: signature, regex validation, email verify, oEmbed, and more

• Acceptable/unacceptable answers + bulk choice insert

🌍 Branding, Localization & Tracking

• Unlimited custom domains + free SSL, custom metadata previews

• Custom email builder + templates

• Translation options + RTL + Google Fonts

• Custom CSS/JS (GA, pixels, chat widgets, etc.) + improved event listeners

• Improved HubSpot (deals + companies) and Google Sheets sync

🚀 Formaloo 4.0 is live now — for a limited time only.

Thank you for helping us build the most powerful no-code form, portal, and workflow platform yet.

Stay creative, stay Formaloo. 💜

Co-founder & CEO