I initially only purchased 1 code for Frase, as I thought it was an interesting project. I did find the learning curve a bit steep the first hour..as UI seemed odd - but I quickly adjusted and now it makes sense. As a web developer, I try not to write long-form too much (boring), unless the client requests some evergreen content - but do on occasion, and thought I could use this for that. and I can..

But I was so so wrong.

After realising I could use this as a primary SEO tool for all content on every page - I quickly bagged a second code, and subscribed to their SEO upgrade for analytics. This is quite possibly the best app of the year. A major weapon in anyone's arsenal who cares about ranking and time is of value.