DSP395Q: Follow up questions
To add to my question here, how does fraudblocker protect for meta/insta ads? I reading in the group that fraudblocker can't block people on a audience level, only the traffic that comes to out site. So in that instances how will you protects our fraud on our ads account if you can't access it on audience level. Even if you block the traffic from reaching our website, wouldn't they still drain our budget by click the ads still?
Could we see some testimonials from client's you have that are using for ecoms etc.?
Mike_Fraud_Blocker
Oct 21, 2024A: Hello.
We certainly block on an audience level. We create a "Custom Audience" and then exclude that audience from your ad campaigns.
Here's a bit more about how that works:
-- https://help.fraudblocker.com/en/articles/6262964-how-does-fraud-blocker-prevent-fraud (scroll down to the Meta section)
-- https://help.fraudblocker.com/en/articles/9043929-how-do-i-connect-my-facebook-ads-meta-ads-account
We do need the ad clicks to go to your website. That may be what you're referring to. If the ad click in Facebook is for a comment, share, or some other engagement doesn't go to your website then our service won't work unfortunately. Our tracking tag lives on your website and that provides us with the analytics we need to monitor your visitors.
I hope that's clear!
-Mike