Frictionless

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    Use this AI-powered planning workspace to build high-impact strategy at scale

    Getting your brand to stand out in the marketplace can feel like you’re trying to win a big popularity contest. (“Those coming-of-age movies made this look too easy.”)

    Since you don’t have the time to analyze your competition and audience all by yourself, your strategy is more like a shot in the dark.

    Good thing there’s an AI-powered workspace that lets you gather market insights and build a clear, cohesive marketing strategy—all in one streamlined hub.

    Meet Frictionless.

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    TL;DR

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    Discover market insights and create strategies that help you stay ahead of the competition
    Analyze your branding strategy and create marketing content with AI

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    Overview

    Frictionless is an AI-powered workspace that lets you build your vision, brand position, and market strategy—all in one place.

    AI-powered market intelligence

    Frictionless lets you leverage AI-powered insights to target the right audiences and analyze your competitors.

    • Create ideal customer profiles and build out personas for each one
    • Get instant, unbiased audience data with the help of AI
    • Collaborate with your team on personas and rank them using built-in methodology

    Build buyer personas

    Build out detailed buyer personas using market intelligence gathered by AI.

    Streamline your strategy

    Frictionless makes it easy to answer curated questions that help you define your brand’s vision, mission, and positioning.

    • Automatically generate aligned core values based on your answers
    • Keep your team members and decisions aligned with primary principles
    • Structure and document your core offerings, so you can share them with stakeholders to build brand awareness

    Strategy overview dashboard

    This strategy overview serves as a single source of truth for your brand’s strategy.

    Create a compelling brand narrative

    • Discover your unique value in the market with Frictionless workshops and AI support
    • Tap into advanced analytics to craft a brand voice that resonates across channels

    Plus, this tool helps you solidify your brand’s visual identity so your colors, fonts, and logo stand out in a crowded marketplace.

    Brand voice selection

    Workshop and define your brand strategy so you stand out from the competition.

    Smarter content generation

    Best of all, Frictionless lets you generate high-quality content tailored to your audience's personas, offerings, and campaigns.

    • Whip up engaging articles using AI-generated content briefs, outlines, and section drafts
    • Create images and social posts in just seconds

    Generate AI articles

    Generate compelling AI articles based on your audience's personas and offers.

    Frictionless gives you the tools to research, workshop, and define your business strategy while creating content that connects with your audience.

    Scale your strategy with AI.

    Get lifetime access to Frictionless today!

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