This app does just about everything other reputation management apps out there do. From review collection, client dashboards, to marketing tools (i.e. widgets, social sharing).
Yes, it's a bit rough around the edges and I can see the team is working on improving the overall product.
Overall, it does the main things right and I've had no issues (so far) in adding different company profiles, embedding review widgets, and setting up review collection landing pages. It's been an excellent addition to my collection of agency tools!