I have mixed feelings about this program. I really want to love it, but I'm left with more questions than answers - like "How do I actually implement this?"

I'm 4 modules into the 8 module program. I've only poked through the later modules. Some of it will be gold if I can implement my way up to them.

If you're a creative, buy this program, you'll probably get a lot out of it.
If you're a procedures person, skip it. You'll be frustrated. Here's why.

If you're familiar with the 4MAT model for engaged learning:
Why, What, How, What if...

The course seems to focus on "What to do" or more accurately, "What we did" and glosses over why, how, and what if. So if you don't already know the process to do what the program mentions, you'll have to fill that knowledge gap elsewhere.

The program isn't Step-by-Step. It's a resource repository with lots of examples and references to emulate. "Here's what we did. Here are some documents we used. Follow our breadcrumbs. Do something like we did."

A few of the lessons are hollow. For example, the content for the lesson: "Make sure you have a funnel" is literally "Sign up here to see our flow." Other lessons simply point you to explore a topic by learning from another resource.

For example, the material on how to structure a newsletter is literally 3 links to sites that talk about newsletter structures. If you've never written a newsletter before, you're out of luck. There doesn't seem to be content on HOW TO WRITE A NEWSLETTER. This isn't about the writing of newsletters - it's about the business of newsletters. If that's what you're looking for, this may be for you.

Overall, I think Codie is brilliant. The program has real value, especially if you mostly know this stuff and are looking for hidden gems. But I believe there are too many gaps in knowledge to be filled elsewhere to claim it's step-by-step from $0 to 7 figures.

This could be a no-brainer with a few improvements:
- Including "how to" steps for the actionable lessons.
- Videos to walk students through the worksheets. Include examples.
- Assume we've never done this before. ("Create a lead magnet" might need to be a lesson or module rather than a checklist item.)
- Dedicate a video to the important concepts and processes. (The "Marketing Flywheel" is referenced several times, but I've only seen an infographic explaining it. Maybe it's explained in-depth later?)

When the deal started, there were 9 launch-day reviews, almost solely from first-time buyers. It didn't bode well, so I skipped this. The questions section expressed this as well and asked for "real reviews."

But the more I thought about the value of having a newsletter, the more I came back to this deal looking for reviews. At $139, the deal pays for itself many times over with a single client, so I got it. I'm overall happy, but a little frustrated with how the material is presented. This has been my experience so far.