Lemlist is a sales automation and email tool that helps you engage with cold leads through personalized emails and automated follow-ups.

Improve your email reply rate by sending more personalized emails through the power of liquid syntax. Liquid syntax allows you to personalize intro lines, calls-to-action, and more so that your message is most relevant to the recipient. Before you hit send, you can always edit individual emails for leads who need more personalization.

In addition to personalizing the text in the email, you can also personalize images. Add the recipient’s name or any other text to the image to make it stand out. You can even add the recipient’s company logo to your image.

To increase watch rates for videos, create a personalized video thumbnail that shows the lead you made the video just for them.

Build customized landing pages to move leads down the funnel without writing a lick of code. Embed videos from YouTube, Loom, or Vidyard to deliver value on your page and book more meetings. You can even embed your Calendly on the page so that leads can book a call on the same page.

Ready to warm up your leads? With Lemlist, you can create an automated cold email sequence with personalized follow-up messages. Schedule the emails across time zones and see which schedule performs the best so you can save it for future campaigns. Lemlist even allows you to A/B test emails to see which follow-up sequence is most successful.

When a prospect replies to one of your outreach emails or clicks on a link, you can automatically stop them from getting the rest of the emails in the campaign. You can also see where each prospect is in the sequence with real-time email insights.

Lemlist works as a sales engagement platform, allowing you to create multichannel outbound sequences that engage leads across channels. Call leads directly from the platform and keep all your follow-up in one place.

This platform makes it easy to keep your sales team on the same page. Add notes on prospects and snooze those who aren’t ready for follow-up yet. Your team can also assign tasks back and forth and add custom tasks to the sales cadence like sharing a prospect’s Tweet or blog post as a way of engaging.

Use reporting to see your campaign performance at a glance with stats for channels and audience. You can also use the calendar view to see where the campaign currently stands and what steps are next.

Key features

Dynamic text and images for email campaigns to personalize messages and visuals
No-code builder for customized landing pages with video and calendar embedding
Automated email sequence builder with scheduling and A/B testing
Sales engagement tools to create multichannel outbound sequences across channels
Task assignment with options to add notes for prospects and snooze inactive prospects
Campaign performance reporting with stats for channels and audience

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