cameron1976Q: Hi Jon- What's the main differentiator b/w you and GHL?
GHL is a behemoth of a software and sometimes to its own fault. It's a software that goes wide but don't always go deep. Meaning, they tend to offer alot of things but don't necessarily expand and perfect the functionality and many agency owners have found that frustrating. Plus, their customer service is aweful.
Given they have $60M in new investments and have a few years head start on you, they still suffer from alot of problems typical of the CRM market. I'm curious as to how you guys intend to differentiate, if at all? Thanks. I hope you took this question as someone who is just skeptical based on past experience but not a slam against you in anyway.
Jon_Ligna
May 14, 2024A: Hi cameron1976,
GHL is a great product, great company and since I am not a customer, I do not have anything real comments of value to tell you what I don’t like and do like. One thing I can tell you, the modules we have back there are expanded by user feedback. Just today we are expanding a cadence step that replies to the same email string. That 100% came from our customer and would have never thought of that without their input.
Our turnaround time on no brainer features are unheard of in my opinion. Our customer service mindset is we can only thing up so many cool things on our own, each support chat, ticket or call is a chance to learn new ideas, new needs and build our roadmap out from that. Others say that, we actually live for it.
Our model is very different for our growth. We are much more than a technology platform. We have years, upon years of tribal knowledge growing and supporting marketing agencies. Our white label services and unique distribution channel marketing solutions keep us separated from the saturated CRM market. But with the help of our users, we will naturally become a powerhouse in that industry as well.
Thank you so much for the thoughtful questions.