MailBluster

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Q: Does the $59 deal on app sumo send unlimited emails or 30,000 cold emails?

I am currently using Instantly AI and I am paying $97 a month and I would be interested in saving money. But can I only send 30,000 emails in total with this? Or 30,000 emails per month? What if I delete old emails and want to send new emails then could I send more than 30,000 emails with the $59 deal? Let me know as I am potentially interested but I need to be able to send more than 30,000 emails over the lifetime use of this deal.

105313965198806622757Jun 15, 2025
Founder Team
Nabonita_MailBluster

Nabonita_MailBluster

Edited Jun 17, 2025

A: Hi, thank you for asking.

If you purchase the Tier 1 AppSumo deal for $59, you’ll get 30,000 email credits in total. This is a lifetime limit, not per month or per year, and it never expires. You can use these credits at your own pace whether over a few months or several years and they’re yours for life.

Deleting old emails won’t increase the 30,000 limit, as the deal is based on the total number of emails sent, not stored.

Once your email credits are used up, you can continue sending emails by purchasing additional credits at a discounted rate of $0.40 per 1,000 emails (regular price is $0.60 per 1,000 emails). Plus, there is no yearly subscription fee ($60). That means with this AppSumo deal, you’ll save at least $300 over five years, and on top of that, you’ll get lifetime access to all Pro features (eg. Automation, Custom Fields, Pro Templates etc.)—no hidden fees, no recurring costs. So, if you're currently paying $97/month with Instantly AI, this AppSumo deal could be a great way to save money long-term.

Let me know if you have any other questions!

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Posted: Jun 17, 2025

Tier 2 costs $80 more than Tier 1 and provides 170,000 more emails. At $0.40 / 1000 emails, that is $68, which is $12 less than Tier 1.

Tier 3 costs $240 more and provides 470,000 more emails. At $0.40 / 1000 emails, that is $188, which is $52 less than Tier 1.

Are there any reasons to choose Tier 2 or 3? Tier 1 seems more economical.

Founder
Edited: Jun 18, 2025

Hi - You made a very smart calculation. On our tire,
59/30000 —> 1.96$ per thousand email
139/200000 —> .69$ per thousand
299/500000 —> .59$ per thousand

So, you are paying less per email as you go up.

But if you want to go on a more economic route, starting with tire 1 is a viable option, as you can always purchase extra credits.

Please feel free to let us know if you have more questions.