Mailchimp

Mailchimp makes it easy for online businesses to connect with their audience through personalized digital campaigns.

Whether you're just starting your business or have already established your brand, Mailchimp helps you create multi-channel campaigns that reach your target customers where they are.

Its Customer Journey Builder allows you to build personalized experiences based on how people interact with your business.

You can also use Mailchimp's drag-and-drop landing page builder to design stunning landing pages that entice visitors to join your audience or buy your product—no coding needed.

Mailchimp also has a digital advertising feature with powerful targeting options, making it easy to advertise your online store on Facebook, Instagram, and all over the web with Google's ad network. The tool supports retargeting ads, lookalike settings, and custom audiences.

For those who value organic growth, Mailchimp's social publishing feature allows you to create, manage and schedule posts on Facebook, Instagram, and Twitter.

To give your marketing a personalized feel, you can design and upload professional postcards tailored to your brand. Mailchimp will take care of printing, stamping, and sending them to people worldwide for just 75 cents per card. The tool also allows you to track the progress of your postcard through the delivery process and measure the return on investment.

If you don't have many contacts and addresses in your contact database, you can use MailChimp’s Lookalike Audience Finder to enrich and expand your database.

Only have your audience's email addresses instead of their mailing address? You can use Mailchimp's Address Finder to find and match contact postal addresses.

Mailchimp also has a library of templates with sample content and customizable options to inspire your campaigns.

Key features

• Email designer
• Email reports
• Social sharing
• Custom forms
• Email client testing
• Mobile signup forms
• RSS-to-Email