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PPC Ad Editor - Amazing Little Tool!
If you spend time creating Google Ads then PPC Ad Editor is the tool that you wished that you had but did not know that you needed. The main proposition of the tool is that it let's you share your ad copy, keywords, and account structure with clients or internal stakeholders who may not have the access or knowhow to use the Google Ads interface.
If that was the only benefit that it provided then it would be a steal an almost any price, but since using it, I've found that it also has given me a better insight into my own ads and ad structure.
There is something about seeing your ads in an almost sitemap type of layout that really highlights strengths and weakness in your campaigns, and I have found several improvements that I would not have seen any other way.
This is a tool and possibly even a niche to keep an eye on as I can't think of any other tools that are offering this ability. And the fact that the team behind PPC Ad Editor pulled it off so elegantly is amazing in itself.
Pros:
1. Clean Interface
2. Mature & Polished Feel
3. Allows you to share Ad mockups with clients or internally
4. Allows for external stakeholders to edit the ads and keywords directly themselves and without having to create an account.
5. Links directly to Google Ads Account but I actually prefer the Google Ads Editor integration, which is flawless.
6. Responsive support.
7. You have unlimited previews using every connection method but Google Ads direct connection, which is generous and should server most users well!
Cons:
1. Only one Workplace. I would like to see either the agency plan offered, or the ability to add more workspaces per code stack. LIke 2 workplaces per code type of thing.
2. When editing large Skag type accounts it acts a bit slow... This is not a bad thing because you really shouldn't be using SKAGS anyway at this point, :)
3. You can only import Google Ads in bulk. I'd like to see Facebook as well.
I'm really looking forward to more integrations and platforms support. And if they offer the ability to stack more codes, I most certainly will!
Highly recommended!!!