A: Thanks for reaching out. I believe I have already replied to your email but sharing the thoughts here for others' benefit as well:

Unlike other tools, we have a unique take on copywriting frameworks and formulas (e.g. AIDA, PAS, FAB, etc.). We believe they should underpin each use case as opposed to being thought of as standalone use cases. Whenever you're writing an email, website description, ad copy, etc., Rytr should automatically give you the output based on these scientifically proven methods rather than expecting the user to work on them in isolation. Our training data is already based on these techniques but we're constantly refining it to enhance the output quality.