I love Mavic. I saw a few people call it a swiss army knife and I agree. It is a great add on tool for marketing, specifically branding and content creation, blogs, etc.

It can research a specific month for key dates or world recognized events for content suggestions and produce those suggestions. It does well at brand strategy recommendations. The ai generated images have been about 90%+ accurate for my needs, which is great. You can program work flows and much more. The interface is great as well. Amongst its many uses, one I plan to do is use it's content creation systems to replace my Marky as I feel Mavic produces better results for content post and I enjoy reviewing posts before it his the social media.

So far the only issue I have is with the lack of responding on their chat function within the platform. I would also recommend an on-boarding video not because there is a huge learning curve but more so for use cases. Or do a few live sessions with people have bought the software. Just my two cents.

I beleive there is a lot of value packed into Mavic and you want be disappointed in it's purchase.