Morpio has a lot to love but is incomplete in it's current form and unfortunately will not be benefiting from growth in new features so it's value is limited at this time.

The UI is well designed. I did not experience any bugs. The customer service was responsive, and very helpful.

The integrations although limited currently have all of the main platforms that you want to see. Google Ads, Analytics, Microsoft Ad Network, Facebook etc.

It does not support GA4 which was frustrating to find out after spending hours trying to make it work. But no big deal once you find the help article explaining that you need to add both UA and GA4. Simple Fix.

The Features That you Find in your account after your purchase are the following:

PPC Budget Audit (Beta) (Will Be A Paid Feature)
ON Page SEO
Anomalies
Landing Pages
Budget Monitoring
Enhanced Budget Auditing (Beta) (Will Be A Paid Feature)
Suggestions (Beta) (Will Be A Paid Feature)
Audience Segments
Forecast

I found most of the features to be self explanatory and very useful. Unfortunately the Beta features will be no longer available to purchasers after the Appsumo deal but will be paid services.

Also, NO NEW FEATURES WILL BE ADDED to those who purchase this deal.

That was the deal killer for me. Without the expectation of new features in a tool that definitely still has quite a bit of room to grow, I have to give it a low review.

It definitely is not a complete tool at this point, and so without future expectation of improvements I have to judge it at the level that it is today.

I would have to recommend a pass to all of those looking to incorporate this into their agency or Freelancing business as its limitations would soon be frustrating especially in observation of the tools ongoing growth.

Individuals and some small businesses would probably have more than enough tools to make this a valid buy.

I wish them good luck. They're definitely on the right track.