Q: I run a small consulting company for multiple small businesses...

mostly in the professional (i.e. doctors, attorneys, other industry-specific consultants) and a few product and services orgs (restaurants, service providers, etc). We want to support their efforts from being customer-facing companies, to taking their businesses online. Hopefully with Odeum, we can offer them great opportunity.

Aside from separate professional businesses listed above, I have ownership in a large performing artist talent agency/management company. Us getting this right may open the floodgates for subscription channels to many (in the hundreds) professional artists that we represent for film/tv/music and other on-screen job placement. Offering each of them their own content-subscription channel is a great option.

However, many are struggling young starving artists... and given the understandable re-branding restrictions per channel... this proposed model that seek may wind up with a few "wasted" channels due to individual's artistic business that go down in flames (especially post-COVID).

Potential solutions... please advise:

1) Each branded channel we open are under ONE brand name (i.e. the name of our talent agency)... we open a subscription channel hosting pooled content from multiple artists. For example... each channel shares our (example) "TALENT-AGENCY.tv" brand. Sort of like a branded "collection of subscription-based channels".

1a) If I have 5 codes, and therefore 5 channels... can each channel share the "TALENT-AGENCY.tv" brand?
- If so, is this done by CNAME under one each branded app? (A) dance.TALENT-AGENCY.tv... (B) fashion.TALENT-AGENCY.tv, (C) comedy.TALENT-AGENCY.tv... etc)

1b) How could each app look/feel different... but still under our umbrella TALENT-AGENCY brand?

1c) If 1a is correct... this helps in the event of talent no longer being represented by us, and we remove the content, and replace with other artists content under our management If not correct... what other options would work?

1d) Is there a way to meter content usage for each playlist (i.e. each artist gets a playlist on one channel)

2) Ideally.. our collection of the five TALENT-AGENCY.tv branded channels each have their own subscription price (say $11.99/mo per channel) but we would want to offer a channel-bundle price for access to all 5 (at say $29.99/mo). Is there a way to possibly have a single sign on to grant access to multiple channel apps with a bundled subscription model?

3) Could we embed each channel onto our a single TALENT-AGENCY website (i.e. Wordpress, Webflow, Wix, or other website option) and therefore gate each channel page on the website (each channel pages would have the cname.TALENT-AGENCY.tv member restricted access) opened by a single sign on (SSO) or social login? (i,e. Facebook login, Google login, etc).

4) Are subscription fees collected under your Odeum Stripe account, and each channel is paid using Stripe vendor payouts?

ExecutiveOfficePLUSOct 27, 2020
Founder Team
Courtney-Odeum

Courtney-Odeum

May 14, 2024

A: hey dev.ops, you have some really great questions here and I want to work through them with you. Is it possible to use the chat bot on the bottom right of our website so we can discuss? www.odeum.io
thanks

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Posted: Oct 28, 2020

Will do Courtney, thanks for offering up that option.

Posted: Dec 9, 2020

Hi, I am interested in the responses to dev.ops questions or what type of work around, if any, is being considered for those of us with similar use cases where rebranding may be necessary. Thanks!