Q: Does your tool create ad sizes for the retargeting channels?
(Which require about a dozen different sizes.)
Hey there! Pencil creates: 1:1, 1:19:1, 16x9, 9x16, and 4:5 formats. Most users leverage the 1:1 and 9x16 regularly for their paid social channels. What other channels are you planning on using the assets for? Thanks!
When you use retargeting (i.e. on Google for instance) they ask for about 12-15 different sizes so that you can get your ads placed on various sites (essentially "remnant" ad spots on major sites like Foxnews.com, ESPN.com, National Geographic and others.) Some of those ads have really specific dimension requirements. I'm just curious if your tool offers those options? If not, it really should. Retargeting is HUGE and creating those ad sizes is a pain. Please advise.
Hi there! Pencil generates image and video ads in 1:1, 9:16, 4:5, 1.91:1, 16:9 aspect ratios intended for social channels like Facebook, Instagram, YouTube, TikTok etc. Pencil doesn't currently support "banner" ads like you're referring to and the many different sizes - although this is something we're considering in the future.