Q: Monthly Tracked Users?

1. What exactly is Monthly Tracked Users.. what counts as one MTU?
2. If I use a component "Anouncement Banner" (or "Login"), if 10k users click on it, will I exhaust all my limits? what happens to the Login page after that?
3. Why exactly do you need to track users in the first place?.. can't you just give us code for the component that we can host and integrate on our sites?.. why is user tracking important?

shubham15PLUSJul 21, 2025
Founder Team
Shubham_Questera

Shubham_Questera

Jul 21, 2025

A: Hey, thanks for the great questions — breaking it down below:

What counts as a Monthly Tracked User (MTU)?
We don’t track passive visitors or impressions. An MTU is someone who interacts — like logging in through a PLGOS component, submitting feedback, using the chatbot, completing a checklist, etc. So, if someone just sees a banner and does nothing, that’s not counted. But once they take any real action, we track them as 1 MTU — regardless of how many features they touch that month.

What if 10K users click on an Announcement Banner or Login component?
If it’s just a banner and people are clicking without submitting anything or triggering an interaction, those clicks aren’t counted. For the Login component — if 10K unique users log in through it during a month, yes, that would be counted as 10K MTUs. Limits are graceful and flexible, which can be increased easily in future as well.

Why track users at all? Why not just give us the component to host?
Totally get it. The main reason we track MTUs is because PLG OS isn’t just static UI components — it’s a full platform with analytics, event-based triggers, conversations, onboarding logic, feedback collection, and so on. All of that needs backend infra to run — and to make pricing simple, instead of metering everything separately (like X feedbacks, Y chat messages, Z referrals), we just roll it all up into MTUs. Makes it easier to manage without getting nickel-and-dimed across a dozen metrics.

But, if you're looking for hosted components only on the frontend, without analytics/tracking/backend logic — that’s something we will actually provide for free. Would love to know more about what you're trying to do.

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