PressPlay

PressPlay helps transform your videos with branding elements, video skins, share gates, and calls to action to boost engagement, leads, and sales.

It works with free hosting services like YouTube and Vimeo and paid services like Wistia and Sprout video.

PressPlay makes it easy to add a watermark to your videos to prevent people from stealing it. You can also add skins to your videos when you embed them on your website. These are video player themes that give your video a unique appearance. Some popular skins include iMac, iPad, blackboard, and whiteboard.

Video customization doesn’t stop there. PressPlay allows you to add the different elements you want to hide or show in your video. These include the progress bar, time left, mute button, and full-screen option. You can choose where you want them to appear. PressPlay automatically optimizes the player and its elements for desktop and mobile viewing.

You can also add call-to-action buttons and text to your videos. Add a link to these buttons so people can go to a landing page when they click on it. This is great for creating video sales letters (VSLs).

Alternatively, you can add a lead gate that asks people to sign up to your email list. You can set this to appear at any time. PressPlay also lets you add a share gate. This will ask people to share your video to continue watching it.

PressPlay allows users to increase video engagement and segmenting using questions. You can add question buttons to your videos and redirect people to relevant videos based on the questions they click. This can help you deliver targeted videos and boost your conversions.

This software also has an analytics feature that helps you measure video engagement.

Key features

• Use with free or paid video hosting services
• Add skins and watermarks to your videos
• Restrict the elements on your videos
• Increase sales by adding call-to-actions to videos
• Use share gates to go viral
• Add opt-in forms to generate more leads
• Measure video engagement with analytics