Q: Do you guys offer a/b testing?
Doing a comparison against reply.io to see if I should make the purchase so any comparisons you can make would help. And yes I get it videos can increase CTR.
John_Socratous
May 14, 2024A: Our built in email scheduler doesnāt have a/b functionality yet. However, we built a platform that works seamlessly with other tools, including Reply.io so you can leverage their a/b.
Once you go through the campaign setup, with just a click, you just grab the embed code and paste it into a Reply.io campaign.
Here's how the process goes:
1. Setup your Zap, choosing your tool/database as the Trigger
2. Add an action "Add Leads into Campaign" (ReachOut.AI)
3. You add the dynamic embed code in Lemlist
4. If leads don't exist Reply, set up a Zap (Trigger: "New Video Ready") from ReachOut.AI and send the data there.
5. You activate the campaign
6. Videos are being generated and delivered to each prospect dynamically.
You never have to touch the campaign ever again.
So basically, you deliver the emails via Reply.io, and we host/serve the videos and dynamic thumbnails for you.
I hope that helps!
When you say grab the embed code, do you mean your generated gif or image for the video? Because your video doesn't play within the email itself so I'm assuming it's one of the mentioned.
I'm sure I could download the video and place it on my landing page but yeah unclear about the email part.
Yes, we generate a code specifically for Reply.io (and other CRMs) so you can copy/paste in your campaigns there. The code is the personalized thumbnail linked to the personalized video.
Another way to integrate it with Reply.io is to a) upload a list of contacts (CSV) in ReachOut.AI b) generate the videos and wait until process is finished c) Export the CSV with all the data you need so you can import them to Reply.io and send your videos from there at your pace.