We use SellSEO Tier 2 internally as both an SEO evidence source and a reference for how to present findings in a way a business owner can actually act on. The part that stands out is not the scan itself; it is the researched interactive report, audit widget, and evidence-to-next-step workflow. That presentation materially improves comprehension compared with a raw scanner dump or static PDF.
For our use case, the best features are the interactive audit/report experience, the ability to turn an audit into a lead/CTA flow, and the integration direction around ChatGPT/Claude. We also like that the product gives us ideas we can compare against our own Search + AI visibility workflow rather than forcing us to replace everything else.
What I would like to see improved is provenance and portability. Some strong claims, especially revenue-at-stake or highly confident recommendation language, need clearer explanation of how they were calculated. I would also like richer structured export/API/webhook access so audit findings, evidence, exclusions, and next steps can move cleanly into an external client workflow.
We kept the product because the interactive evidence experience is genuinely useful and distinctive. We still independently verify important findings before client-facing use, but SellSEO has earned a useful place in our stack.