SEO Simplified

An in-depth crash course on SEO for boosting organic site traffic

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Search engines are notoriously tricky to manipulate.

Trying to use SEO to raise your search ranking can make you feel like Ron Weasley summoning his broomstick for the first time (“Up! UP!”).

To learn SEO, you could spend weeks combing the Internet for out-of-date articles, or shell out thousands on online courses.

Or you could say hello to SEO Simplified.

TL;DR

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Get 80 training videos that will teach you the ins and outs of SEO, starting from the basics
Access an extensive list of additional SEO tools and articles to supplement each training module
Understand the fundamental principles so you can rock your SEO strategy
Best for: Marketers and solopreneurs seeking digestible information on SEO to increase site traffic

Overview

SEO Simplified is an in-depth SEO training course, covering first principles to advanced concepts.

SEO Simplified is a highly accessible educational resource, starting you from the bare basics to establish a strong foundation in principles.

After all, information is only useful if you can understand it (see also: Parasite without subtitles).

Throughout the course, you’ll be exposed to short videos that don’t demand consecutive hours of your time.

Plus, the information is broken down into easily digestible concepts to make sure you get the hang of each lesson.

Get major SEO concepts distilled into easy-to-understand videos!

SEO Simplified is separated into 13 modules. Once you master the basics, it’s on to the good stuff.

Get the low-down on On-Page SEO, Off-Site SEO, and Technical SEO, so you can adopt more advanced strategies.

The content marketing section will explicitly outline the best methods for getting your strategic online material out there.

Meanwhile, the module on black hat SEO teaches you about the dark side of the force, along with how to avoid these practices.

The 13 course module covers everything from basics to more advanced concepts.

For extra credit, SEO Simplified comes complete with additional resources for you to study.

You’ll have dozens of tools and articles specifically curated by a 20+ year industry professional, right at your fingertips.

Dig a little deeper into the material or get another overview from a trusted source after you complete the module videos.

Afterwards, find the perfect tool for your new SEO strategy.

There’s also a private Discord server, so you can join the community – ask questions and interact with fellow students to add some solidarity to your studies.

Check out additional resources for each module carefully curated by an industry veteran!

SEO Simplified keeps your eyes on the prize, too.

The course is designed with real companies and business owners in mind, so you won’t be too bogged down in theory to see how everything affects your bottom line.

Don’t worry. These modules are also flexible enough to prepare both employees and freelancers to use their new skills to everyone’s benefit.

You’ll be ready to move in whichever direction you choose, plus understand where SEO as a practice is headed in order to stay current.

The course content is business-focused, yet flexible enough to be beneficial to employees and freelancers!

Searching for SEO courses is a strange type of paradox (Are they actually good courses, or just good at SEO??).

And even when you find one, it’s hard to know if it’s up-to-date, thorough, or easy to digest.

Skip the search bar and grab an SEO course that’ll give you a comprehensive, accessible breakdown of the skills and strategies you need to know.

Get access to SEO Simplified today!

From the founders

April 07, 2020

What's up fellow Sumolings?

My name is Sam McRoberts, and I’m the creator of SEO Simplified. I love traveling (currently locked down in Croatia due to the virus craziness), solving puzzles, and of course who doesn’t love tacos ;)

Aside from puzzle solving (of which SEO is just one type), I really love teaching. I’m told I have a knack for taking complex things and explaining them simply. I’ve been doing SEO in some way, shape or form for over 20 years now, and like most folks in the SEO industry, I’m largely self-taught. Now the student becomes the teacher.

But enough about me!

After going through a few different SEO courses to see what the playing field looked like, I felt like nobody had done a good enough job teaching SEO from first principles.

There were great tactical courses. Great advanced courses. And many not-so-great beginner courses. But I couldn’t find any courses built to take learners logically through SEO from start to finish, building each new piece of knowledge on top of a strong foundation.

Why does that matter?

Because if you don’t understand, fundamentally, what SEO is and how search engines operate, you’ll end up falling into the trap of Tactics (many of which don’t work, don’t work well, or are risky). Tactics are tools, not a road map or strategy. And if you don’t really understand the tools you’re using, your business is at risk.

That doesn’t mean you shouldn’t know what tactics are out there (and I cover a lot of those in this course), but what I really wanted to focus on was helping folks to really see the overarching picture of SEO, and how you use that as part of a holistic online strategy.

Strategy >Tactics.

This course is NOT for SEO experts. Hell, it’s probably not even a great fit for intermediate practitioners (though I still think you’d learn a few things).

I built this course to take someone from beginner to an intermediate level.

I also took a different approach to this course:

- I treat you like an adult who actually wants to learn. No quizzes, no enforced lecture order, no hand-holding. Alas, we still can’t learn things like Neo in The Matrix ;)

- No talking heads in the training videos; I want you focused on the course material, not my ugly mug.

- The videos are SHORT (almost all <10 minutes each). Why? Because human attention span falls off right around the 10-minute mark, and I wanted these to be easily consumable.

- Aside from the videos, a huge part of this course is the careful curation of outside resources (blog posts, YouTube videos, etc.) to take you deeper into each piece. I teach the first principles, and then point you to the right (free) resources to go in-depth.

And yes, THERE IS a private Discord group for all course students, so you can connect, ask questions, find SEO jobs, etc. I am available by email as well if there’s something you need help with. YOU’RE NOT ALONE!

And lastly, if you’re still unsure, remember you have 60 days to decide on a refund. Win-win!

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