Q: is there a way to see where your sale came from?
I really only care about one thing in analytics. Where... did my sale come from? I want that full data path. Answer that question... in a simple way. You have a customer.
All the data that GA4 has, all the data that web tools has. That one simple question is still as dim as a light deep in the mirkwood. It's about see through as brick wall. It's about as transparent as as the government. Theres no simple path to answer that one question. It's absolutely infuriating.

Jashan_SiteBehaviour
Sep 30, 2025A: Hi there,
I really appreciate the way you put that, it hits on the exact frustration many marketers have. Right now, SiteBehaviour can show you conversions tied to clicks, page visits, or custom events, along with the source they came from.
We’re actively building toward deeper breakdowns and more advanced attribution reporting so you can get that full data path.
Best,
Jashan