SiteGuru Reviews

I’m really impressed with SiteGuru. As a web developer, I already have a decent understanding of SEO, but this tool makes it incredibly intuitive to know exactly what my next steps should be. The interface is clean, the reports are easy to follow, and it gives me a clear picture of where my site stands and how to improve it.

In many ways, it’s comparable to SEMrush—which I’m paying significantly more for—but SiteGuru feels more focused and practical for day-to-day SEO work. It’s quickly become one of my go-to tools. Highly recommend!

In initially bought just one code to play around a bit but instantly understood that this is a mighty tool! Just a simple Search Console and Analytics connection is required and there you go! You see everything from low hanging fruits to SEO issues and performers. Define brand keywords to differentiate from relevant keywords. Get a weekly report, link pages to keywords, there´s literally everything!

That is the focus, it is an analysis tool, not your SEO strategy developer. And that´s exactly what i needed at the end of my SEO funnel. By now I already bought 7 codes and am tracking around 10 pages on a weekly basis, which is a dream, as it is simple, easy and fast. Even if you don´t have a connection yet, you still a get a lot of information out of it which helps at an initial discovery phase.

2 great next steps in my opinion:
- A mobile app to have "tracking on the go". That would really be helpful.
- Intergation of Matomo, as I live in Europe and many customers prefer Matomo over Google for data protection reasons.

With these integrations it would become a very mighty and powerful tool in any SEO specialits toolbox!

as a newbie at SEO, this tool has been massively helpful. Defo recommended for anyone who needs a helping hand/a guide to SEO. Recommended.

On June 11th, 2025, they sent a "last chance" email announcing they were leaving AppSumo for the "foreseeable future."

Just six weeks later, on July 21st, they are back on AppSumo.

This isn't a change of plans; it's a deceptive marketing ploy. While the tool itself may be fine, this dishonest approach completely undermines any trust in the company. Potential buyers should be aware of these manipulative tactics.

SiteGuru’s original email:

”Hi there,

Big news:
SiteGuru is wrapping up its time on AppSumo.
After Sumo Day, we’ll no longer be available on the platform for the foreseeable future.

If you’ve been thinking about stacking more codes, upgrading your plan, or recommending SiteGuru to others—now is your last chance to do it through AppSumo.”

As an SEO I have plenty of software subsriptions. But I thought what the heck, I try SiteGuru. I have to say, I am very pleased. The UX is incredible. It is so easy to navigate and the information it provides is excellent. No, it doesn't have search volume per keyword, it doesn't have a way to track competitors, there is no way to do keyword research... in fact, I really didn't expect that much out of this. But what I found was a dashboard that is so well organized and easy to navigate that it makes finding "actionable" SEO a breeze. Within 10 minutes I found a page that had two H1 headers, a few pages that were missing their meta description and an easy to fix indexing issues. I have SERanking and SEMRush, I am sure that they also spotted all these issue, but they also have complex and confusing dashboard and menus. I can never find a thing in them. I never would have discovered half the issue that SiteGuru pointed out in SERanking or SEMRush.
Granted, SiteGuru is not "robust", it is not advance SEO, but it is so easy to use and the information is so easy to find that is makes finding what needs to be fixed easy and fast. Highly recommend.