A: Hi Sumo-ling,

Thank you for your question.

1. Yes, you could use the Cloud App (included in this deal) for competitors:

- see their Audit Score, to find out how good they are at digital marketing (this takes into account inbound links)

- also, you can use the Rankings Section and track the rankings of your competitor.

It's also worth mentioning that we have a dedicated product that helps you study your competitors' backlinks called Squirrly SPY.

For more details: https://www.squirrly.co/seo/spy/

2. You can learn more about the features that Squirrly offers for Local SEO here: https://howto12.squirrly.co/faq/special-features-for-local-seo/

Hope this helps but let me know if you need more details or have any other questions.