I understand if the system isn't set up to easily set up CNAME (to be honest it should be from the start, but again I understand the oversight). But not even promising CNAME in the future and only offering it as an add-on, will prevent a lot of Sumolings from buying (or keeping) this tool. No matter how great it looks.

Hope you can find a solution or at least offer us the 'work around' you mentioned for free in the future.