We’re just a couple of weeks away from launching the white label version of Swft Connect, and we couldn’t be more excited!

Very soon, you’ll be able to fully rebrand Swft Connect as your own and offer it to clients as a value-packed upsell or standalone product - with zero Swft branding visible.

Here’s what to expect at launch:

1. On launch day, we will send out a notification to those who filled in our Partner Program Form. If you haven’t filled it in yet, do it now so you don’t miss the invite.
2. You’ll receive a link to make a one-time payment to upgrade your AppSumo Tier 2 or Tier 3 license to white label access. ✅ Tip: Tier 3 is recommended - it includes 100 user profiles vs just 10 on Tier 2.
3. Once upgraded, you’ll unlock a new dashboard where you can set up your custom domain, branding, and client profiles - and start offering your own branded solution.

Introducing: The Partner Hub

We’ve created a central space with everything you need to succeed as a white label partner:

💰 Pricing breakdown

🗺️ Roadmaps

📚 Guides & tutorials

💬 FAQs & Support info

To access this, complete the Partner Program Form and you’ll be sent a link automatically.

If you’ve already filled in the form, check your inbox - we sent a link to this on 31st Oct.

Thank you so much for your support so far. The team is very grateful, and it’s the fuel for us to keep going!

Any questions, reach out via our live chat.

Some BIG updates I’m excited to share with you today. Let’s get started:

Sub companies is here!

If you’re on Tier 2 or Tier 3, you can now manage multiple brands or business entities under a single parent company.

Each sub company operates independently - with its own users, templates, groups, and branding - but can be managed centrally from the parent company’s dashboard. Learn more about how it works in this [Help Guide]

White label update

Our full white-label solution for agencies and resellers is currently in development and is expected to launch within the next 1–2 months.

What’s coming in Version 1.0:

• Set your own app name, logos, domains, privacy links, and more.
• All emails sent directly from your own domain.
• Available in all major languages.
• No Swft Connect branding anywhere - it will be fully your platform.

Once the white-label platform is released, it will be available as a one-time upgrade to your current plan, and if you decide to upgrade, we’ll seamlessly transition your existing setup - including all sub companies.

Make sure you have filled in this form if not done so already to stay informed of updates: [Partner Program Form]

And it doesn’t end there…

We’ve also rolled out some equally as important feature updates:

• Tier 1 remove branding is now available.
• Remove branding (all tiers) now also hides the login/register buttons on profile pages.
• Profile CTA buttons have been redesigned to be clearer and more customizable. You can now edit the button text (for example, to be in a different language) and replace a button with a custom URL.
• HTML embeds. Add any HTML embed directly into your profile.

Hey everyone!

Firstly, thank you to everyone for your support over the first week since our launch. It’s been amazing to talk to so many of you. A few key updates from our side, relating to the biggest requests since our launch.

Update 1: custom branded (and super sexy) NFC cards!

Many of you asked for discounts on cards so we delivered. Here is 25% off custom tap-to-share NFC business cards - exclusively for AppSumo users. We rarely discount these so this won’t last long and is special for sure.

Purchase here: https://swftconnect.com/products/

Use code SUMO25 at checkout. We ship worldwide.

Update 2: Sub-brands within a parent company.

I can confirm - the most requested feature, sub-brands is coming. The first version will be released within the next month. We’ve just started development so bear with us if it takes longer - but it is 100% happening!

How it will work:

• Within your current ‘parent’ company dashboard, you’ll be able to create and manage sub-brands.

• Each sub-brand will have its own new dashboard, essentially acting as a new company.

• The parent company admin will have access to all sub-brands from your dashboard. Admins within the sub-brand will only be able to see that sub-brand dashboard and not the parent company dashboard.

• You will be able to put your logo on profile pages of the sub-brands.

FAQs:

Can I sell this to clients?

Yes. With the release of this feature, we’re happy for you to use your parent company as the “agency” account and create sub-brands for each client. For now, you’ll need to collect payments from them yourself.

What's the limit of users and brands?

You are limited by the number of users across your entire account, not by the number of brands. You can create unlimited brands. For example, you could have 20 brands with 5 users each, which would make up the 100 users for Tier 3. Or 4 companies with 25 users each.

Will this be a new tier?

Nope. We probably should make this a higher tier offering as it's a significant change from our core offering, but we’re opening it for Tier 2 and Tier 3. However, the price of Tier 3 will very likely go up - so I would get it while you can. The lifetime deal will remain capped at 100 users. If you need more, please reach out to me directly and we’ll discuss fair terms (pawan@swftconnect.com).

Can you add a custom domain for each sub-brand?

Yes. 1 per sub-brand.

Will this be completely white-label?

1. The profile pages will have your logo on them, so visitors will see your brand front and centre. This was the main thing requested - so we will deliver this!
   
   

2. Many of you have asked for fully white labels - sign up pages, backend dashboard, email systems and knowledge bases. As this platform was built to serve businesses directly, the amount of development involved is not something we’ll be able to achieve within this campaign. However, this isn’t a no. It is something we will build, it’s just a timing issue.
   

What are the next steps?

Make sure you have your Tier 3 AppSumo plan purchased, and then fill in this form: https://swftconnect.com/white-label-partners-program/#partner-form

We will send regular updates and info about upgrading to fully white label as it becomes available. We’ve paused development on other features for existing clients just to have this ready especially for Sumo-lings as fast as possible.

Sorry for the long post but felt like it was all necessary! I hope that provides clarity on where we’re headed, and we’d absolutely LOVE for you to be part of that journey.

👋 Hey Sumo-lings, I’m Pawan, founder of Swft Connect.

This is my first AppSumo launch, and I’m excited to share what I’ve been working on and hear what you think. Swft Connect began as something I built for myself after getting tired of the awkward shuffle of business cards, LinkedIn links, and phone numbers.

I also wanted a more sustainable way to connect. Every year I’d go through stacks of printed cards, only for most to end up forgotten or thrown away. With Swft Connect, you share once - and it works everywhere, forever.

It turns out a lot of other people wanted the same thing: a simple, memorable way to share their details and stand out when meeting someone new.

That’s why I built Swft Connect - a simple and modern way to share who you are, wherever you meet someone:

✨ Instantly share in person via Apple/Google Wallet (no app required).

✨ Share online in email signatures, LinkedIn, or anywhere you send a link.

✨ Create branded profiles with contact info, links, photos, videos, calendars.

✨ Capture and store contacts automatically so no lead slips through.

✨ Keep branding consistent across you and your whole team.

That’s Swft Connect in a nutshell. I’ll be here in the comments - happy to chat, answer questions, or just hear your take.

Here’s my own profile if you want to see it in action: https://swft.id/pj

- Pawan

What are past projects, failures, or successes you’ve had in your career?

Built, scaled - and yes, failed - with businesses over the past decade, learning what works (and what doesn’t). Swft Connect is the result of those lessons: a simple, effective way to help people connect and grow.

What 3rd party tools is your product critically dependent on?

Passcreator API, AWS.

Where is your customer data stored?

London, UK

What is your current monthly recurring revenue (MRR)?

N/A

How many customers do you have today?

2,000+

What’s the origin of the idea for your product?

Swft Connect started during COVID, when exchanging business cards felt unsafe and inconsistent. I was juggling paper cards, LinkedIn links, and phone numbers - none of it felt simple or reliable. I also hated the waste of printing cards that mostly ended up forgotten. I wanted a safer, more sustainable way to share my details consistently - one link, everywhere. That’s what became Swft Connect, and I’m passionate about it because it solves a real problem I faced every day.

What problem is your product solving and how?

Professionals and businesses are still stuck with outdated paper business cards, clunky contact exchanges, and no single place to share everything they do. It’s easy to get forgotten, harder to stand out, and almost impossible to keep branding consistent across a team.

Swft Connect changes that - making networking seamless, memorable, and built for both in‑person and online connections.

What’s the #1 thing you’re looking to gain from the AppSumo campaign?

Virality through users sharing their profiles and product feedback.

What are your plans with the customers, cash, and learnings from the AppSumo campaign?

We’ll keep adding features that help you grow your business!

Any details to clarify about the deal?

No app or physical card required – You can start sharing your profile in minutes by adding it to your Apple or Google Wallet. No need to download an app or wait for a physical card to arrive.

Digital‑only – This offer is for our digital business card platform. It does not include a physical NFC card.