I humbly Thank Swami & His team [Balaji in particular] for conceptualizing SP
No need to say that I stacked Max :D

What Is SwipePages?
In nutshell, if you put your Website, Social Media Profiles and Marketing Tools on each point of triangle, Then SP is the center of that triangle.

The Gap It Addresses
With growth of Online advertisement and increased vocabulary of PPC & CPC, we started facing one unique but serious problem. You run google and fb ads with url to your website > Your prospective customer clicks it > the browser shows round revolving ring > 1 second > 2 seconds > 3 seconds > No, Now there is no 4th Second! The chap simply closed the tab and took a sip of coffee! and you just lost not only the money on that click but more much precious, the lead itself!

So we started optimizing websites for speed. But then we relaized, website is WEBSITE! Its the home for lot of stuff like CMS, Analytics, Immersive Look & Feel, Branding and what not! each costing tiny milliseconds on loading!

Now the question is, WHERE to send user on CLICK? A page that can get at-least aware of my product/service. That's how, Landing Page is Born!
Landing Page is meant for Speed | Info | Agitation | Conversion
And here is what SP does, Its lightning fast because of AMP-in-the-box feature! so your page literally LIVES in Google Infrastructure!

Moreover, Even if it is in its active development, SP is 90% finished product. You can just start using right away!

I m playing with it nearly for a week and learning its different uses.

One suggestions to many SumoLings : We have requested many features and swami has replied well. But, dear SLs, I feel SP has its own use case and niche. Get that feel and you find perfect use of it.

Few best uses of SP I found:

1) Combine with Viral Loops (pervious AS deal) and you will see burst in your NewsLetter Sign-Ups Product Referral SignUps

2) Use CopySmith (Another AS deal) to get near ready landing page text and landingPage is ready in an hour from start to finish!

3) If you're selling service online (Like Me), then create landing page directly for your product and connect stripe checkout (give only pitch text for sell optimization and if you wish, give link to visit your site in lead magnet thanks mail)

I humbly request sumolings to share their use cases in reply!

At end, Few suggestions to SP,

1) @Swami : Humble request to Give AS Complete white-labled SP. [as you have already capped on domains]

2) looking forward on how SP address the funnels
I am really excited to see what SP spins on to address Funnels! If I say that I am anticipating some revolutionary solution in SP about funnels rather than traditional ways then it won't be an over expectation ;) because You people have delivered such thing that already raised the stack! (Ha Ha Ha)

3) few bits and pups are there in UI/UX but the team seems to rapidly addressing them so not mentioning them here.

Thanks Again,
TheShopper