I have been so pleased with Swipe Pages's UI because it's instantly familiar to those of us designers and marketers familiar with popular page builders like Elementor Pro (which I think is one of the easiest to use). However, the ease of use and no fuss over the technical details and hosting, takes the experience to the next level.

In fact, I instantly put it to work on several projects to design webinar registration pages and course sign-up pages based on their pre-made layouts that integrate via Zapier/Integromat into my Wordpress sites. The big advantage — fast load times and no worry that if my sites slow down, we are still getting conversions on the key landing pages. Also, the ability to add clients to sub-accounts so they can modify these pages as needed.
Example - https://order.highroadchocolates.com

But Swipe is less than a year old, and already, I can see that they are years ahead. While they don't have every feature from their SaaS competitors, they have a stellar difference — AMP pages, high converting mobile pages, a generous amount of plan pageviews/no limit on conversion, and fast and helpful support.

If Swipe was just a way to build landing pages and host them, then that would be enough. But I feel from their AMP/Fast Standard pages to their Swipe feature (in development), they are well on their way to being a well-known leader in this space.

Here are some things Swipe can improve on:
—adding the ability to add dynamic URL variables upon redirect from a Swipe form
—more templates for webinars and events (which is a good use case for Swipe, since events require a quick landing page and are transient).
—the ability to save sections and user-generated page templates
—auto-save in the editor
—native webhooks would be great
—funnels with upsells and downsells (wishlist)

Thank you to the founders and team behind Swipe Pages!