Our company deals specifically with efficiency and automation. That being said, at first when I saw this I was skeptical. I had a rocky start with a mis-schedule and I've seen the negative reviews, I even left one myself. However, after being onboarded, I demanded that it be taken down because I became such a believer. As soon as I just used the platform a bit, I cut our other social automation providers - I saved over &200 / month. Our clients spend much, much more (thousands) on robust automations that this currently has the ability to cover, or soon will have - if the roadmap goes as planned (and the company are automation software specialists). This is what I can tell you. This is a VERY robust and powerful tool if you know how to use it. After getting the hang of it, I can give this advice. IF YOU'VE MISSED THE DEAL, GET IT NOW ANYWAY! LOCK IN THE PRICE - It would be foolish not to. I am guessing (based on no evidence, but I just know the pricing average of most marketing automation tools) this is going to be at a much higher price point in the future. If you're looking for a just a B2B, data scrape, lead gen tool, sure..there are more simple options. This tool can do that as a side gig with little trouble. That's not where this is headed. It is a dream automation tool and was sold at a ridiculously low price, and when they get further down the roadmap, it's going to be big. I'm mostly pleased with my appsumo deals. This is the one of the ONLY AppSumo deals that I truly feel LUCKY to have gotten ahold of when I did.