Hello,
Is there a way to identify the exact keyword a visitor used to find the website? Prioritizing this feature would make the software significantly more valuable, especially for businesses running Google Ads. Unlike organic traffic, where users often arrive through broad search phrases and rankings fluctuate due to search algorithms, paid traffic is highly targeted and comes at a direct cost.

With Google Ads, every click impacts the budget, making it crucial to know which keywords are driving conversions. General search phrases aren’t as useful because they don’t provide the precision needed to optimize ad spend. By identifying the exact keywords visitors used, advertisers can refine their targeting, eliminate underperforming terms, and focus on what truly delivers results ultimately turning this into an indispensable tool.