TL;DR
Web-stat beats Visitor Tracking. But VT wins on value. Microsoft Clarity is better.

For the past couple yrs, web-stat has been hugely valuable to me. When a friend expresses frustration about where their site visitors come from, I tell them about web-stat. It always blows their mind.

Got an inquiry today at 10:33am?

You get to see...
• DEVICE
Did that visitor use an iPhone, Android, PC, Mac, tablet? What is the screen size of their device? What browser they used?
• SOURCE (Referrer)
Did the user click on an organic result in the SERP, or did he/she click one of your ads?
• TIME ZONE / ADDRESS
Web-stat tells you the visitor's address (where they searched from). It even gives you the city and zip code as well as the country.

Thanks, web-stat!

If Prospect Penny say she'd like to call you at 3pm, you don't need to go back and forth asking what her time zone is. In late 2021, I halved the number of fields on my contact form because of web-stat. I don't need to wonder what city or neighborhood Penny needs service in, or what her time zone is.

Previous to web-stat, I'd send every prospect some reviews as well as a link to my reviews page. But when a lead from Penny comes in, I know she spent 7 minutes on my reviews pg, so I can discard the "Look at my reviews" paragraph from our communications. No need to sell what's already sold.

Web-stat changed my life.

I currently pay $10/mo. for web-stat. But I'm in the process of retiring it. It's a process because I had invested so much time and energy into creating macros to collect all the data from web-stat and automatically put it into my CRM. Side note, I used the free app TikFlow (another life changing app) to make the macros.

VisitorTracking beats web-stat with how many page visits it lets you see (to get a comparable history in web-stat would cost $40/mo... I used to be on that plan when business was busier).

But even on the $10/mo. web-stat plan, web-stat will still tell you if this is Penny's second visit and her first visit was 300 days ago. It's just a bit less convenient because you can't see her first visit on the web-stat dashboard, you'd need to search your email for her visitor ID; I hv that set up and I hv it go into a "Webstat" filter in my gmail, so I can draw upon it in rare cases where a visitor took forever before converting).

What I'd like to see different in VisitorTracking is the Date/Time. It does not show a date or time.

Instead, it shows "19 hrs ago" which is less useful data. The "19 hrs ago" is less useful because for every inquiry as it comes in, I log the info (day of week, date, time of inquiry).

Web-stat displays Date/Time like this:

Thu Jul 11
12:22:54 PM

(Microsoft Clarity also displays the Date/Time this way)

I use the historical data to discover patterns like the time of day my clients inquired.

In VisitorTracking, I can hover my mouse over "19 hrs ago," and a popup appears showing the actual Date/Time. But as soon as I move my mouse to copy the date/time, it vanishes.

I'd like VisitorTracking to show the date and time in the Date/Time column. Or, at least give the user the option to switch between displaying it like
"19 hrs ago"
or
"Thu Jul 11
12:22:54 PM"

Also, VisitorTracking is ALWAYS INACCURATE. By one hour. I've tried four diff time zones. For every time zone, the latest visitor (like, "3 mins ago") is one hour off.

In VisitorTracking, because the "Date/Time" bug (being off by one hour, always), I ascertained which time zone displays the time accurately from my perspective. I'm in Eastern Time Zone, and when I tell VisitorTracking that my time zone is Atlantic, then the time is correct.

When I have it set to Eastern Time Zone, VisitorTracking displays the time in Central Time Zone. When I have the time zone set to Pacific Time Zone, VT displays the time in Mountain Time Zone.

For adding a conversion trigger, currently the option for using a page URL is either "Contains" or "Exact." I need the option "Starts with" and "Ends with," because the following are all conversions
/thank-you
/thank-you?targetURL#gibberish-oeu-oeuu-enoonth-eueoueu
/thank-you-much
/ok-thank-you

One of my thank you pages is for those who scheduled a call ("/thank-you-much").

If I use "Contains '/thank-you' then it will catch the scheduled calls (/thank-you-much).
And "/ok-thank-you" is for those prospects who entered my site on "city page" URLs. It lets me know the prospect is in one of those cities.

VisitorTracking is beautiful. The one thing VT does better than web-stat is screen depth.

Web-stat tells you each visitor's path through your site, each page she visited, from entrance to exit, and how many minutes and seconds she spent on each page.

But VisitorTracking tells you screen depth as well. If Penny spent 15 minutes on one page, it's helpful to know how far down she scrolled because who knows what she was doing during those 15 mins "on the pg."

Microsoft Clarity is way better than either. In every way.

And it's free.