I've been a fan of Visme since I started using it a year or so ago, and I have always been very impressed with more than just the product (which is indisputably brilliant). Not only is it a 10/10 product, but they also excel at customer support and marketing/communications, so I was fascinated to see what was in this book. I was blown away. This was just what I needed. It is pretty much a blueprint of what they did - and it goes into a lot of micro level detail. So you get the big picture of their overall strategy, but then it goes into specific details about the tactics they used to achieve that strategy. It was particularly interesting to read about their focus on quality rather than quantity, as it has always been noticeable over the last year or two just how darned good all their blog posts, ebooks, etc, are. So they really are doing what it says in this book. Get it and read it. You will be glad you did. And thanks again to Visme.