Crello vs Canva??? We've got a winner!!!
Okay, bottom line: buy this deal right now!!! If you've been using Canva like me for years here's what you might notice
The good:
1. Crello is super easy to use and functions just like Canva as far as the editing functions. Your learning curve will be very short if you're switching over.
2. The quality of their design aesthetic in templates is excellent (but see drawback below) All the major types of templates are there and great...all sorts of social media designs for all the major outlets, headers, ebooks, flyers, posters, postcards, etc. You'll be in good shape there for the most part especially if you're a pro when it comes to content. It really is a plug and play service.
3. It has some features that blow Canva out of the water. It's more advanced for animations, video usage and svg files. It also has a more diverse photo library. (DepositPhotos versus Unsplash) From time to time I'd see other digital assets floating around using an image I found in Canva. Some of them were pretty common. I think that's much less likely to happen with Crello.
4. The lifetime investment of $49 versus $12 a month is an obvious plus.
The Not Great (right now)
1. There are a few features you'll miss for a little while but they've added them to the roadmap so hopefully it won't be a problem for long. a) background removal on photos, b) brand presets with your colors and fonts listed in a "favorites" section in all documents
2. There are fewer categories of templates and the ones that are there seem to have less content already filled in. There are some things missing like calendars and day planner sheets that Canva has and Crello doesn't. There are also fewer documents that a lot of online marketers give away as freebies like checklists and infographics. There are some, but not nearly as many. They can easily be customized on Crello, but Canva does win out in this area. I know plenty of people in niche areas that found ready-made content that they just lightly customized from Canva. It's as if they had a host of content creators on staff at Canva that included loads of market-specific templates and timely content. For example -- when it was time for me to create new brand guidelines for one of my businesses, I went to Canva and under the "presentations" template, there were lots and lots of brand style guide slides that not only made it easy for me to customize but they had sections and headings and topics already filled in that actually helpedme to think through what I needed to decide and create. I included some sections that I wouldn't have thought of because of the level of detail that Canva went into in their templates. This isn't a make it or break it issue for me because 90% of the time I go into my design software with all of my content completely written, but for those few times that I was scrolling templates looking for ideas, Canva would definitely beat Crello.
But overall the financial savings, quality stock photos, ease of use, video features WIN!