I've just bought it and played with it.
In 20 minutes I've watched the demo video, tried the same and have a new product in my store.

What you are buying is automations with AI: if you have other automation tools and you're good with prompts and you want to spend your time starting from scratch, I think you can do it. In my case I think I've just saved looots of time using WondrAI.

I need to test it more and see all the automations but so far so good. You can set up a POD store in minutes.. crazy.