Wordstream

WordStream is an online advertising solution that offers marketing services and do-it-yourself tools to grow your digital presence across channels.

Optimize your website’s performance with zero guesswork. With WordStream’s free website grader, you can assess your online presence and see how it stacks up against competitors in minutes.

Discover how your site fares, based on high-impact metrics like site speed, mobile-friendliness, number of backlinks, alt text, and page titles. WordStream analyzes your on- and off-page and technical SEO, ensuring that your website gains a running start.

WordStream's website grader extends beyond websites. It also analyzes your social media presence and digital advertising effectiveness. You’ll get a detailed, personalized report on your overall channels, plus high-level recommendations to improve your performance.

SEO is one of the most cost-effective marketing channels to grow a business. WordStream offers a free keyword tool that unearths money keywords for your content.

It’s easy to use for your SEM campaigns as well. Simply enter a keyword and select your industry. Or enter a competitor’s website URL. WordStream will return a list of top competitive keywords, along with critical data (e.g., estimated CPC, search volume) tailored to industries and locations.

Unite your SEO and PPC ads under one roof. WordStream also offers a Google Ads grader that measures a bunch of key stats like wasted spend, shopping ads, and click-through rate. Just like the website grader, WordStream also provides actionable recommendations to improve your Google Ads performance.

Its free Facebook Ads grader is just as powerful. Generate reports on ad sets, audience creation, conversion tracking, and bid optimization. WordStream summarizes the overall health of your Facebook page at a few quick glances.

WordStream also boasts a handy smart ads creator. Enter your website URL and design eye-catching ads without hiring a professional and using a third-party tool.

If you prefer to delegate your marketing efforts to a seasoned expert, reach out to the WordStream team. The company’s growth strategists have years of experience managing over 300K accounts. Whether you need help with setting up a website or getting your SEO up and running, they can take everything off your plate.

Key features

• Keyword tool
• Website grader
• Google Ads grader
• Facebook Ads grader
• Smart ads creator